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Blog_ AI-Ready Data Explained_ What GTM Teams Actually Need Resource Card

Revenue Operations

What Is AI Ready Data & How Should You Assess AI-Readiness?

As teams scramble to use AI in GTM, cracks in data quality and infrastructure begin to show. Hear from a VP of RevOps on how to get AI-ready data.

Featured this month

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Sales

The Top 5 Ways to Book More Qualified Meetings From Cold Calls

Marketing

12 B2B Marketing Trends and Predictions for 2026

Sales

5 Steps to a Winning Outbound Strategy in 2026

Demand Generation

6 Common Marketing Mistakes (and How to Solve Them)

Cold Calling

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The Truth About Where AI Will And Won’t Replace Sales Reps

Will sales be replaced by AI? A question that’s been asked a lot over the past two years. We dig into where AI can (and can’t) outperform human sellers.

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The Best Cold Calling Strategy to Live By in 2026

Discover the best cold calling strategy for 2026 with 5 data-backed tips to boost connect rates, shorten calls and book more high-quality meetings.

The Top 5 Ways to Book More Qualified Meetings From Cold Calls

Discover five data-backed cold calling tactics to boost connect rates, handle objections and book more high-intent meetings in 2026 without extra dials.

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Sales

Buy Business Leads: 17+ Ultimate Places to Try in 2024

19 Best Places To Buy Business Leads: Saas Tools & Websites

Want to buy business leads online for your business but are unsure where or how to get them? We’ve compiled a list of the top places selling leads.

9 C-level Executives Email List Providers [2026]

Looking to build C-level executives' email lists in the US, Europe and APAC? Here are the best providers for finding top professionals' email addresses.

The Best Cold Calling Strategy to Live By in 2026

Discover the best cold calling strategy for 2026 with 5 data-backed tips to boost connect rates, shorten calls and book more high-quality meetings.

View all Sales

Demand Generation

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How SMBs Can Run Enterprise-Level ABM on a Lean Budget

ABM is often seen as an activity reserved for enterprises, but SMBs can still benefit from ABM strategies. Learn how SMBs can do ABM!

12 Website Conversion Rate Optimisation Tests You Can Steal

We’re sharing 12 of our recent CRO test wins that helped to optimise our conversion rate. Quick wins, easy fixes, real results.

6 Common Marketing Mistakes (and How to Solve Them)

Marketing is a minefield of possible mistakes. Here are six common marketing mistakes, and how a group of marketing experts avoided making them.

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Lead Generation

19 Best Places To Buy Business Leads: Saas Tools & Websites

Want to buy business leads online for your business but are unsure where or how to get them? We’ve compiled a list of the top places selling leads.

13 B2B Contact Data Enrichment Tools [+How to Choose]

With data enrichment tools, you can update incorrect or incomplete fields to generate more revenue. Compare the best B2B data enrichment software!

How to Build an Email List: 15 Fresh and Easy Ways

Struggling with your email list building? Click to discover 15 fresh and easy ways to build an effective email list for B2B marketing and sales!

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9 Best Pipedrive Integrations to Boost Sales Performance

Explore the top integrations for Pipedrive, from lead generation to email automation. Here are the nine top tools.

9 Best Salesloft Integrations to Streamline Sales

Discover the top Salesloft integrations to improve outreach, automate workflows, and boost productivity across your sales team.

How to Boost Sales Productivity: 9 Top Strategies

Looking to enhance your sales team's efficiency? Our expert guide shares 9 top strategies for boosting sales productivity and generating more revenue.

What is Sales Management? Definition, Process, Skills

Discover the essentials of sales management, from definition to process, and the skills needed to excel in it. Start mastering your sales strategy today!

What is Customer Engagement? Definition, Benefits, Tactics

Learn what customer engagement is, explore its key benefits, and discover examples that showcase its impact. Click to read Cognism's detailed guide.

9 Strategies for Improving Sales Performance

Looking to boost your sales performance? Discover nine strategies designed to drive significant sales improvement and elevate your business results.

12 Sales Triggers to Convert Leads Faster

Are you using sales triggers effectively? Click to learn how to spot potential trigger events and how to use them for more revenue wins!

6 Rules for Shortening the Sales Cycle

Justin Stephenson, Partner at Sandler Training, explains exactly how sales teams can shorten the sales cycle - by following 6 simple rules.

Date-a-vendor Evaluation Playbook #4: 'We Need to Consolidate Vendors'

Discover the benefits of vendor consolidation with our detailed evaluation playbook. Learn how to streamline your vendors and maximise efficiency.