How Cognism pricing works
Pricing is built around how your revenue team goes to market.
Packages are shaped by your team size, workflow needs, and whether you want advanced signals such as buying intent and job changes to help prioritise the right accounts.
The options below provide a high-level view of what's included. Request a tailored quote or book a product walkthrough with a Cognism expert to find the right fit.
“Overall, more than 40% of the outbound pipeline we generated last year came from Cognism prospecting.”
Prospecting essentials to identify and engage the right accounts.
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Pricing FAQs
Cognism's Diamond Data® is a premium feature that provides phone-verified mobile numbers for B2B sales teams. Each Diamond contact's mobile number is verified to ensure accuracy, significantly increasing the likelihood of connecting with the intended decision-maker. This verification process leads to higher connect rates and more efficient prospecting efforts.
Cognism's Diamonds-on-Demand® is a premium feature designed to enhance the accuracy and effectiveness of your outreach efforts. It allows users to select high-priority prospects and submit them for advanced verification through Cognism's Diamond verification engine. This process ensures that the contact information, particularly mobile numbers, is accurate and up-to-date, facilitating more successful connections.
Cognism’s Signal Data ensures you never miss a window of opportunity. By identifying buying signals and key market changes, this data allows you to reach decision-makers at the ideal moment and includes:
- Hiring trends: Track job changes, company expansions, and executive appointments to target teams hiring for roles aligned with your product.
- Funding alerts: Monitor funding rounds and acquisitions to spot businesses ready to invest in new technology.
- Technographics: A database of over 20,000 technologies to identify what products your prospects are using.
- News signals: Real-time alerts about significant events impacting a company such as product launches, partnerships, and earnings announcements.
- Intent data: Behavioural signals that indicate a company’s interest in a specific product, service, or topic.
Technographic data refers to information about the technologies and software products that a business uses. This may span technology such as a company’s CRM software, cloud services, web analytics tools or payment processor. With Cognism’s Elevate package you get access to a database of over 20,000 technologies to identify what products your prospects are using and how long they have been used for. This allows you to pitch complementary or competitive solutions at the right time.
Intent data refers to behavioural signals that indicate a company’s interest in a specific product, service, or topic. It helps businesses identify prospects who are actively researching solutions, allowing for more timely and relevant outreach. Cognism uses Bombora's Company Surge® data to pinpoint accounts currently researching topics related to your offerings, and allows administrators to select up to 12 intent topics from a vast array of over 11,000 options.
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