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Sales

Cognism's Top 5 Sales Personality Traits

Cognism launched a quiz into sales personality traits and here are the results! Every sales team should have these 5 reps- click to see them.

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B2B Data

10 Company Research Tools To Identify Target Accounts

Sales

10 Must-Have SDR Tools to Drive More Sales

Demand Generation

How to Pivot From Lead Gen to Demand Gen: a CMO's Guide

Sales

7 Essential Tips for Scaling Sales - Fast

Cold Calling

Real Live Cold Calling

Want to improve your sales skills? Get tips and tricks from Cognism's Cold Calling Live sessions! Click for advice on discovery, objections and more.

Software Sales Cold Calling Script: Prospect Into Software Orgs

Sam Gibbons works in Cognism's sales team. He's given us a cold calling script for prospecting into software companies. Click to see the script!

10 Must-Have SDR Tools to Drive More Sales

Discover the essential SDR tools you need for success. We have picked 11 must-have tools that will help drive more sales and increase productivity.

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Sales

Real Live Cold Calling

Want to improve your sales skills? Get tips and tricks from Cognism's Cold Calling Live sessions! Click for advice on discovery, objections and more.

Cross-Channel Engagement: the Recipe for Closing Deals

Cross-channel engagement across different decision-makers is the power to win outbound. Why? We're in a new era of selling. Find out more in this article.

Sales Incentives: 5 Ideas to Motivate Your Team

Incentivising SDRs is key to their motivation but what are the best ways to do it? Here are 5 sales incentive ideas to get your team fired up and winning.

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Demand Generation

How to Do Brand Marketing Right

Brand marketing is crucial yet misunderstood. Rather than just being logos and Pantone colours, real brand marketing can help you reach your future buyers

How to Build Category-winning Demand Marketing

Building category-winning demand marketing isn't easy! Read on for insights on building a content machine and bringing your ICP into your value loop.

How to Turn Website Traffic Into Leads: 5 Essential Steps

Cognism CMO Alice de Courcy shares her advice on turning website traffic into leads. Click to get 5 essential steps for increasing website conversions.

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Lead Generation

Webinar Lead Generation: Is It Still Relevant?

Does webinar lead generation still work? After all, it's not 2010 anymore. Read this article to learn how to increase revenue using webinars in 2023!

How to Turn Website Traffic Into Leads: 5 Essential Steps

Cognism CMO Alice de Courcy shares her advice on turning website traffic into leads. Click to get 5 essential steps for increasing website conversions.

How to Pivot From Lead Gen to Demand Gen: a CMO's Guide

Find out how Cognism pivoted from lead generation to demand generation with amazing results! Click to read insights from our CMO, Alice de Courcy.

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Cognism Connect

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Cold Calling

Sales

Real world examples from live cold calls.

Demand Generation

Lead Generation

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