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Demand Generation

Content Strategy: The Easy Mode Framework

Restricted by content formats, producing weekly blogs and struggling for what to say? Revolutionise your content strategy with the Easy Mode framework.

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4 tried and tested SDR competition ideas to skyrocket your MB rate_Resource card (1)

Sales

12 Winning Sales Competition Ideas to Inspire Your Team

Sales

ChatGPT for Sales: 5 Steps to Implement AI Into Your Sales Process

The-difference-between-a-prospect-and-a-lead-card-blog

Sales

What's the Difference Between a Lead vs a Prospect?

Demand Generation

Demand Generation Examples: 8 Tactics That Actually Work

Cold Calling

Pain Point Discovery: 5 Essential Questions to Ask Your Prospects

In B2B cold calling, discovering your prospects' pain is all about the questions you ask. Click to read Cognism's 5 essential discovery questions!

5 Phone Numbers List Providers In The US & Europe

Discover 98% accurate cell phone number lists in NAM, EMEA, and APAC. Check out the best vendors to buy phone lists suited for your needs.

C-suite Selling: 7 Tips to Win Over Decision-makers

C-suite selling - tough, but not impossible! Click here for 7 proven tactics that will help you win over top-level execs and close more deals.

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Sales

What is a Sales Funnel? And how to build one for 2023.

Boost sales conversions with a strategic sales funnel! Click to learn how to build sales funnel stages for 2023 with examples and a downloadable template.

The Importance of the Qualitative Mindset in Sales

Sellers need to focus on leads that’ll convert in order to build quality pipeline. This requires a mindset shift from quantity to quality. Find out more.

12 Winning Sales Competition Ideas to Inspire Your Team

Discover 12 inspiring sales competition ideas for SDRs, AEs and teams. Read this blog for detailed strategies and their unique benefits.

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Demand Generation

Demand Generation Examples: 8 Tactics That Actually Work

Create demand for your product or service with 8 demand generation tactics that actually work. This blog post includes examples of each tactic.

Content Strategy: The Easy Mode Framework

Restricted by content formats, producing weekly blogs and struggling for what to say? Revolutionise your content strategy with the Easy Mode framework.

Performance marketing strategy blog_Resource card-2

Performance Marketing: All You Need to Know to Reach the Modern Buyer

Performance marketing is constantly evolving, meaning marketers need to be testing new tactics! Here's some insider tips for how to reach the modern buyer.

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Lead Generation

What is a Sales Funnel? And how to build one for 2023.

Boost sales conversions with a strategic sales funnel! Click to learn how to build sales funnel stages for 2023 with examples and a downloadable template.

What's the Difference Between a Lead vs a Prospect?

What's a lead, and what's a prospect? Find out the difference in our quick guide & learn how to use each to create more sales opportunities. Click to read!

What is Lead Conversion Rate and How Do You Calculate It?

Learn what lead conversion rate is and how to calculate it. Read Cognism's comprehensive guide, including definitions and the conversion rate formula.

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Cognism Connect

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Cold Calling

Sales

Real world examples from live cold calls.

Demand Generation

Lead Generation

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