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The Cognism Blog

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Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.

Posts on sales

What is Predictable Revenue? Guide for Sales Managers
Learn about predictable revenue and its impact on your sales process. This guide offers insights to help sales managers achieve consistent success.
How to Generate Leads from Facebook: 9 Proven Strategies
Are you stuck on how to generate leads on Facebook? Read this guide to master Facebook lead generation with nine proven strategies!
Date-a-vendor Allbound Playbook: From First Glance to Full Funnel
Unify inbound and outbound with allbound GTM. Align your ICP, enrich with intent signals, and convert prospects into full-funnel pipeline.
Date-a-vendor Outbound Playbook: From Cold Outreach to Committed Relationships
Turn cold outreach into pipeline. Learn how to target and personalise outbound across email, phone, ads and more, for connections that actually convert.
Stress in Sales? Combat It With 10 Actionable Tips
Tackle stress in sales with confidence! Learn 10 effective strategies to reduce stress and improve your well-being in the sales industry.
9 Habits of Highly Successful Sales Representatives
Want to excel in B2B sales? Explore these nine habits that the most successful sales representatives incorporate into their daily routines.
The Only Cold Calling Script You Need for SaaS Sales
57% of decision-makers in SaaS like to be contacted by phone. Click to see a cold calling script for SaaS sales that actually works.
Date-a-vendor Modelling Playbook: Pairing Data With Targeted Campaigns
Turn data into marketing magic. Learn how to model, segment, and activate audiences across ads, email, and events for real campaign impact.
Evaluation Playbook: How To Choose An EMEA B2B Data Provider
Evaluate data vendors for EMEA with confidence - get accurate, compliant, and campaign-ready contacts across key European markets.
 

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