Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling

Real Live Cold Calling
Want to improve your sales skills? Get tips and tricks from Cognism's Cold Calling Live sessions! Click for advice on discovery, objections and more.
Sales

Real Live Cold Calling
Want to improve your sales skills? Get tips and tricks from Cognism's Cold Calling Live sessions! Click for advice on discovery, objections and more.

Webinar
Real world examples from live cold calls.
Live coaching and training from Morgan and Dave.
Demand Generation

How to Do Brand Marketing Right
Brand marketing is crucial yet misunderstood. Rather than just being logos and Pantone colours, real brand marketing can help you reach your future buyers
Lead Generation

Webinar Lead Generation: Is It Still Relevant?
Does webinar lead generation still work? After all, it's not 2010 anymore. Read this article to learn how to increase revenue using webinars in 2023!
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Posts on outbound

Real Live Cold Calling
Want to improve your sales skills? Get tips and tricks from Cognism's Cold Calling Live sessions! Click for advice on discovery, objections and more.

LinkedIn Voice Messaging: The Complete Guide for B2B Sales Reps
LinkedIn voice messaging should be part of every SDR's outreach toolkit! Keep reading for Enterprise SDR Alex Knight’s voice note do’s and don’ts.

Software Sales Cold Calling Script: Prospect Into Software Orgs
Sam Gibbons works in Cognism's sales team. He's given us a cold calling script for prospecting into software companies. Click to see the script!
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Enterprise Selling Guide: 12 Actionable Tips
Enterprise selling - it's tough but not impossible. Cognism's SDRs share 12 actionable tips to help you prospect into the world's largest companies.

Email Prospecting: 4 Templates That Drive Sales
We asked our sales development reps for their advice on crafting emails that drive sales. Click to see their email prospecting tips and templates.

B2B Prospecting Cadence: Book Meetings With Leads in 30 Days
Cognism's SDRs use a 30-day sales cadence to engage and convert B2B leads. Click to view our record-breaking cadence, including top tips and templates.

5 Best Sales Emails That Get Responses
We've studied the data from our own sales cadences and we’ve identified our five best sales emails. Click to see the templates and our commentary.