Skip to content

Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

Cold-Calling-Resource-card
What is Cold Calling? Biggest Challenges Solved + Resources
Solve the biggest cold calling challenges with Cognism’s guide to mastering the B2B cold call. Click for valuable resources, tactics & more!
All You Need to Know to Succeed as an SDR in France
All You Need to Know to Succeed as an SDR in France
Moving your SDR team into France? Or you're a new rep working in France? Here's your playbook for successful prospecting in France.
How to Be a Successful SDR in DACH
How to Be a Successful SDR in DACH
Are you going to be an SDR in DACH? Here’s all you need to know to be successful doing outbound in this region, from someone already doing it.

Sales

Resource card-Email funnel_Card
Email Funnel: Strategy, Examples and Template
Discover how to align your email funnel with your customer journey for faster conversions. This guide covers the definition & strategy with examples!
What is lead nurturing?
What is Lead Nurturing? 10 Actionable Tips for Success
Discover best practices, benefits & best times for lead nurturing in this helpful guide. Click for actionable tips sales & marketing can implement today!
Sales-goals-11-tips-and-examples
11 Sales Goals & Examples to Boost B2B Pipeline Performance
Hit your number and achieve your targets. Click to see sales goals and SMART goal examples you need to implement for better pipeline performance.

Webinars

Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.

Demand Generation

What is Drip Email Marketing_Resource card
What is Drip Email Marketing? Strategy, Tips & Examples for 2025
Connect with leads & reach your conversion goals with drip email marketing. Click to learn what it is, how to do it & see actionable examples from Cognism.
Email Marketing Campaigns v1-02
How to Create an Email Marketing Campaign + 12 Examples
Learn the secrets of effective email marketing campaigns. Get insights, tips, and winning examples to help you create your own. Click to read!
Does EU Compliance Give You the Heebie-Jeebies?
Does EU Marketing Compliance Give You the Heebie-Jeebies?
Expanding into new regions can be daunting; there are so many stories of things that have gone wrong. Click to expel your fears of EU compliance!

Lead Generation

Sales-goals-11-tips-and-examples
11 Sales Goals & Examples to Boost B2B Pipeline Performance
Hit your number and achieve your targets. Click to see sales goals and SMART goal examples you need to implement for better pipeline performance.
Buy Business Leads: 17+ Ultimate Places to Try in 2024
Buy Business Leads: 17+ Ultimate Places to Try in 2025
Want to buy business leads online for your business but are unsure where or how to get them? We’ve compiled a list of the top places selling leads.
Building-an-email-list-Resource-card
How to Build an Email List: 15 Fresh and Easy Ways
Struggling with your email list building? Click to discover 15 fresh and easy ways to build an effective email list for B2B marketing and sales!

We're on YouTube

Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.

Check out our Podcasts

Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.

Explore other resources

Show me
All
All
Books & Reports
Campaign
Checklists & Templates
FYF Playbooks
Newsletters
Podcasts
Video
Webinars
Workflows
resources about
All
All
ABM
AE
B2B marketing
B2B sales
Cadences
Cold calling
Compliance
Content marketing
Demand generation
Go-to-market
Lead generation
Marketing operations
Operations
Outbound sales
Paid marketing
Playbook
Revenue operations
Sales enablement
Sales operations
SDR
SEO
with
Go

Posts on cold-calling

What is Cold Calling? Biggest Challenges Solved + Resources
Solve the biggest cold calling challenges with Cognism’s guide to mastering the B2B cold call. Click for valuable resources, tactics & more!
All You Need to Know to Succeed as an SDR in France
Moving your SDR team into France? Or you're a new rep working in France? Here's your playbook for successful prospecting in France.
How to Be a Successful SDR in DACH
Are you going to be an SDR in DACH? Here’s all you need to know to be successful doing outbound in this region, from someone already doing it.
Buy Phone Database: Direct Phone Lists In The US & EMEA
Discover accurate cell phone number lists in NAM, EMEA, and APAC. Check out the best databases to buy phone lists suited to your needs.
Cold Calling Scripts: Hub of the Best Templates for 2025
Click for a hub of the best B2B sales cold calling scripts! Cold call confidently using Cognism’s tried & proven templates, plus tips to create your own.
20 Examples of Common Sales Objections & Responses (2025)
Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.
30+ Key B2B Cold Calling Statistics [2025]
Learn the latest trends and insights from cold-calling statistics. We’ve updated the list with fresh stats from our 2025 State of the Cold Calling Report.
How to Get Over the Fear of Cold Calling - 6 Tips for SDRs
Cold calling can seem terrifying at first. But once you've got a plan of action down, your fears will be a thing of the past. Read this article for more.
Objection Handling for 2025: Steps, Tips and Script
Improve your objection handling skills with our five step framework for sales success, pricing objection script & tips on resolving objections. Read more!

Get actionable advice to your inbox every single week