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Before using Cognism’s B2B contact database, we’d extensively research what companies and contacts would be going to a trade show. It was a very cumbersome procedure. Since using the platform, we can find the contact details of an event attendee at the click of a button.
25%
of pre-booked trade show meetings come from Cognism
41%
positive email reply rate
As a sales rep, I don’t have to worry about the quality of data affecting my ability to hit quota. This saves a huge amount of time and enables me to book 80% of my meetings through Cognism.
80%
of demos booked with Cognism leads
£0.8 million
Cognism-influenced revenue
Before Cognism, the record number of meetings booked in one day was 26. With Cognism, our record is 30 meetings booked in a day and 33% of these meetings are with C-Suite Executives!
33%
C-Suite meetings booked
£5.8M
pipeline created in 1 day
We considered ZoomInfo and Lusha. After trialling all three platforms, Cognism’s US data outperformed the others. I also found the UX/UI of the platform easier to understand. Thirdly, Cognism’s Intent Data partnership with Bombora was the final piece of the jigsaw. All of these collective features ultimately led to our decision to have Cognism as our B2B data vendor of choice.
The sales managers used to make 100-150 calls per day. Now they can achieve their targets by making 30 calls per day because they are calling prospects who actually pick up the phone. That’s more results, less calls.
8
saw ROI in 8 weeks
70%
achieved target with 70% fewer calls
