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Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

What to do on a sales call?
The 5 Things You Need to Do on Every Sales Call
Out of the many ways to approach sales calls, we've picked 5 key things to do on every sales call. Don't just wing it - read the rules our SDRs follow.
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Death of the Office Landline
Are office landlines a thing of the past? And if so, is it harder to get hold of crucial B2B decision makers? Click to read Ryan Reisert's insights.
How To Refine Your Cold Calling Process
How To Refine Your Cold Calling Process
Practice makes perfect when it comes to cold calling. Kevin Hopp said it also comes down to knowing the quality of the dials. Read more in this article.
View all Cold Calling

Sales

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What Do Sales Leaders Want From Marketing?
Ever wondered what sales leaders want from their company marketing team? Click to read exactly what these experts need and want from marketing.
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Accelerating Your Sales Career With Aaron Ross and Ryan Reisert
Want to be successful in sales? Learn from the greats! Click to read Aaron Ross and Ryan Reisert's advice for accelerating your sales career.
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How to Hire and Train Outbound Teams for Scalable Success
Hiring and onboarding can be the make or break thing for sales leaders scaling outbound teams. Read more insights from sales leaders in this article.
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Cold Calling Live Episode 4 pullthrough

Webinar

Real world examples from live cold calls.

Live coaching and training from Morgan and Dave.

Demand Generation

The Top B2B Marketing Podcasts
The Top B2B Marketing Podcasts for 2023
Listen to the best brains in B2B marketing and their hints, tips & hacks. See our list of the top titles, including Revenue Champions, Exit Five and more.
6 B2B Marketing Trends for 2023 + Takeaways
6 Key B2B Marketing Trends and Predictions for 2023
B2B success starts with following the trends. Click to see 6 key B2B marketing trends a range of experts predict will make a big impact in 2023!
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Leading Marketing Through a Recession with Alice de Courcy
Leading a marketing organisation is difficult enough without throwing a recession into the mix. Read Alice de Courcy's advice for fellow marketing leaders.
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Lead Generation

generate-leads
How to Generate Sales Leads for Your Business?
Learn how to generate more leads for your business in 9 proven ways. We're including expert tips to increase conversions and get more satisfied customers!
The Problem With Gated Content Campaigns
The Problem With Gated Content Campaigns
An email address for some quality content. The perfect transaction! Does giving away contact details mean they have intent to buy? Let’s explore…
The Unboring Role Of A B2B Marketer
The Unboring Role Of A B2B Marketer
B2B marketing is a snooze fest, right? It doesn’t have to be! Free marketers from boring lead gen tasks and let them bring *unboring* to B2B.
View all Lead Generation

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Posts on b2b-sales
The Ultimate FAQ to Get Your Cold Calling Mojo Back
Have you lost your cold calling mojo? Morgan Ingram is here to help. He recently sat down with volunteers to answer their burning questions.
The anything but basic guide to cold call discovery
Your discovery is the most important B2B sales call you'll make! Click to see Cognism's cold call discovery guide, including a do's and don'ts checklist.
Why Your B2B Sales Team Needs GDPR Compliant Data
Are your salespeople breaking the law and not even aware of it? Here’s how to ensure all of their outreach is GDPR compliant.

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