Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling

Cold Call Lists: How to Build & Where to Buy Them?
The right cold call list is your ticket to sales success. Should you buy a cold call list or create one? Click to see Cognism's guide.
Sales

Cognism Drives 22% Growth in Quarterly Pipeline for Druva
Find out how a data security solutions provider uses Cognism to power record-setting pipeline growth, enrich MQLs, and drive growth in the EMEA region.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation

Date-a-vendor Evaluation Playbook #4: 'We Need to Consolidate Vendors'
Tired of juggling data vendors? This playbook helps RevOps and Marketing leaders evaluate when and how to consolidate providers.
Lead Generation

LinkedIn Lead Generation: Advanced Strategies for 2025
How can you generate leads on LinkedIn? It’s easy with this guide. Click to see 10 advanced strategies to boost your sales pipeline!
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Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts on b2b-data

10 Common Data Quality Issues And How To Solve Them
Struggling with data quality issues? This article explores the top 10 challenges and offers solutions to ensure your data is reliable and actionable.
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What is Data as a Service (DaaS)?
Discover how Data as a Service (DaaS) helps businesses boost efficiency, cut costs, and improve data security. A guest blog by DataGuard.

How to Improve Sales Data Quality for Better Decision-making
Quality sales data is crucial for making effective decisions. This guide will help you enhance your sales data quality and drive better business outcomes.

Why Lockton Switched From Lusha to Cognism to Drive Growth
Find out why US insurance giant Lockton switched from Lusha to Cognism to drive revenue growth in its UK operations. Click to read the case study.

UserEvidence Boosts Cold Calling Pipeline 33% With Cognism
UserEvidence’s reasons for switching to Cognism: more email data, better email data and a great user interface. For more info, read our case study.

Data Sourcing: Types, Tips & How to Find Quality B2B Data
For effective sales and marketing, it’s essential that your data comes from high-quality sources. Click to read Cognism’s data sourcing guide.

Using Account Based Marketing Data for More Revenue
Unlock the potential of account based marketing data and revolutionise your revenue strategies. Find out how in this comprehensive guide from Cognism!