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The Demand Gen Playbook Course

We've spent 3 years building an internal demand generation playbook.

Now we're giving it away for free.

Across 8 video modules, this course will give you our proven DG framework - that's helped generate 55%+ of new business since 2021.

Cognism Demand Gen Playbook

Module 1: Intro & DG Philosophy

Module 2: DG Principles

Module 3: Lead Gen to Demand Gen

Module 4: DG Content Strategy

Module 5: Building a Media Machine

Module 6: DG Paid Ads Strategy

Module 7: DG Reporting & Benchmarks

Module 8: DG Tools and Tech

Enjoyed the course? We've got one quick question 👇