Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
The Truth About Where AI Will And Won’t Replace Sales Reps
Will sales be replaced by AI? A question that’s been asked a lot over the past two years. We dig into where AI can (and can’t) outperform human sellers.
Sales
What Is A Go-To-Market (GTM) Engineer? Role + Business Impact
GTM engineers are vital for business expansion. Understand their role, necessary skills, and the significant impact they have on growth initiatives.
Demand Generation
How SMBs Can Run Enterprise-Level ABM on a Lean Budget
ABM is often seen as an activity reserved for enterprises, but SMBs can still benefit from ABM strategies. Learn how SMBs can do ABM!
Lead Generation
What Is Lead Generation? Top Strategies for Scaling Teams
A complete guide to lead generation. Learn the process, strategies and tools revenue teams use to build pipeline and drive growth.
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Posts on marketing
12 B2B Content Marketing Ideas to Drive Engagement in 2026
Are you stuck on how to increase engagement and revenue with your B2B content marketing? Click to see 12 ideas from the best in the business!
10 Revenue Growth Strategies to Increase Sales
Discover the 10 most effective revenue growth strategies! From improving customer relations to optimising your pricing model, this guide covers it all.
What Is Revenue Generation? [+Strategies]
Revenue generation is the process of planning, marketing, and selling products to generate income. Read more about the meaning of revenue generation!
B2B Data Providers in Germany: Company and Contact Lists
Cognism is the leading B2B data provider in Germany. It offers GDPR-compliant emails and phone numbers. Compare it to other DACH vendors.
10 Ways to Generate Logistics Sales Leads [2026]
Discover the best strategies for generating logistics sales leads this year. This guide provides 10 actionable tips for boosting your sales pipeline.
Lead Generation Data: Where to Get It From?
Get the best contact and intent lead generation data to identify hot leads and contact them by phone and email.
13 Best Lead Generation Strategies for Financial Advisors
From sales intelligence to intent data, discover the best lead generation strategies for financial advisors and planners to get more quality leads.