Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
![UserEvidence Case study](https://www.cognism.com/hubfs/UserEvidence%20Case%20study%20graphics_resource%20card.png)
UserEvidence Boosts Cold Calling Pipeline 33% With Cognism
UserEvidence’s reasons for switching to Cognism: more email data, better email data and a great user interface. For more info, read our case study.
Sales
![LinkedIn Voice Messaging: The Complete Guide for B2B Sales Reps-resource card](https://www.cognism.com/hubfs/CONTENT_23_BLOG%20GRAPHICS_KATE_LI%20Voice%20Notes_resource%20card.png)
How to Stand Out in Sales With LinkedIn Voice Messaging
Elevate your sales game with LinkedIn voice messaging. Find out how to use your voice to connect with prospects and stand out from the crowd.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
![How to Pivot From Lead Gen to Demand Gen: a CMO's Guide](https://www.cognism.com/hubfs/pivot-lead-gen-demand-gen-card.png)
How to Pivot From Lead Gen to Demand Gen: a CMO's Guide
Find out how Cognism pivoted from lead generation to demand generation with amazing results! Click to read insights from our CMO, Alice de Courcy.
Lead Generation
![Resource card-Email finder tools_Resource card](https://www.cognism.com/hubfs/Resource%20card-Email%20finder%20tools_Resource%20card.png)
18 Top Email Finder Tools to Export B2B Email Addresses (2024)
Find professional B2B email addresses in seconds with this list of the best email finding tools on the market. Click to see reviews, features and pricing!
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts on lead-generation
![](https://www.cognism.com/hubfs/Is%20Buying%20Email%20Lists%20Worth%20It-01.png)
Is Buying Email Lists Worth It? Only if You Do It Right
Is buying email lists worth it? When done strategically and ethically, buying targeted lists can enhance your marketing. Click to see the pros and cons.
![](https://www.cognism.com/hubfs/How%20to%20Generate%20Leads%20from%20Facebook_Resource%20card-compressed.jpg)
How to Generate Leads from Facebook: 9 Proven Strategies
Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!
![](https://www.cognism.com/hubfs/How-much-does-lead-generation-cost---Examples-card.png)
How Much Does Lead Generation Cost? [+How to Optimise It]
Learn to calculate and optimise lead generation cost and compare it with the average cost per lead in your industry. Click to find out how.
![](https://www.cognism.com/hubfs/sales-qualified-lead-card-blog.png)
What Is Sales Qualified Lead (SQL)? [+15 Tips to Find Them]
Define sales qualified leads and learn the best practices to identify them from sales experts to level-up your SQL qualification process.
![](https://www.cognism.com/hubfs/Updated-resource-card-2.png)
10 Lead Generation Companies & Services [+How to Choose]
Hire the best B2B lead generation companies for your businesses. Compare features, pricing, and reviews to find out what to ask to evaluate their services.
![](https://www.cognism.com/hubfs/Lead-Generation-Strategies-for-Tech-Companies.png)
Lead Generation for IT & Technology Companies [12 Strategies]
Lead generation for IT, technology and software companies requires strategies to guarantee fast growth. Learn how to generate leads for your SaaS company.
![](https://www.cognism.com/hubfs/lead-automation-card-blog-1.png)
Lead Automation: How It Grows the Sales and Marketing Funnel
Ever wondered how to make lead generation more efficient? The secret is sales lead automation. This article will tell you everything you need to know.