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The Cognism Blog

Cognism Connect

Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.

Posts on lead-generation

17 Lead Enrichment Tools: List of the Best for 2026
Power your sales team with lead enrichment tools to increase conversions! Click to read the list of the best tools available right now!
31 Best B2B Lead Generation Tools & Software
Stop wasting time manually generating leads. We’ve curated a list of the best lead-generation tools to help you find, segment, nurture & convert B2B leads.
How to Prioritise Sales Leads: 6 Top Tips
In this blog, we uncover 6 steps to prioritise sales leads more effectively. Say goodbye to wasted time and hello to a smoother sales journey!
What is a Marketing Development Representative (MDR)?
Marketing Development Representatives (MDRs) are specialised salespeople. In this blog, find out what an MDR is and how they align sales and marketing.
What is a Sales Qualified Lead (SQL)? Definition and Tips
Unclear about Sales Qualified Leads (SQLs)? In this blog, learn what they are, why they're important, and how to identify and convert them.
Content Marketing for Lead Generation: How to Convert Leads in 2026
How can you use content marketing to generate leads? We’re exploring the types of content & tactics you can use in the new age of marketing. Click to read!
Go-to-market Intelligence: The Future of B2B Sales
Go-to-market intelligence is the future of B2B sales. This guide shares strategies for enhancing your sales initiatives and staying ahead of competitors.
B2B Saas Lead Generation: Top Strategies, Tools and Tips
Generate B2B leads & increase revenue with our proven SaaS lead gen strategies. Click to learn everything you need to know about B2B SaaS lead generation.
Lead Mining Software for Accurate B2B Prospect Data
Are you looking for more sales leads? You need lead mining software to help you uncover hidden opportunities. See a list of the best software available!
 

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