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5 Effective Sales Coaching Tips

Unlock the potential of your sales team with these 5 effective sales coaching tips. Enhance performance and drive success today!

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Sales

Generative AI for Sales: Ultimate Guide for Managers

Sales

GTM AI: How Cognism Uses AI to Accelerate Go-to-market

B2B Data

Why Enterprises Are Powering Growth With Cognism’s Data-as-a-Service

Demand Generation

10 ChatGPT Marketing Examples to Improve Your Workflows

Cold Calling

Direct Dials: How to Find Direct Phone Numbers for Sales?

Here's a list of ways to get phone-ready leads for sales. Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC.

The SMB Guide to Cold Calling [+3 Data-Backed Strategies]

Discover data-backed cold calling strategies for SMBs in 2025. Learn the best times, tactics, and tools to boost connect rates and book more meetings.

What Are Sales Channels and Which Ones Should You Use?

Discover the different types of sales channels and learn how to choose the best ones for your business in this comprehensive guide.

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Sales

Go-to-market Intelligence: The Future of B2B Sales

Go-to-market intelligence is the future of B2B sales. This guide shares strategies for enhancing your sales initiatives and staying ahead of competitors.

7 LinkedIn AI Tools to Boost Outreach and Engagement in 2025

Transform your LinkedIn strategy with the latest AI tools! Explore a list of tools for improving outreach and driving engagement on the social network.

Enterprise Selling Guide: 12 Actionable Tips

Enterprise Selling: Guide to Closing 6-figure Deals (2025)

Unlock 6-figure B2B deals with Cognism’s guide to enterprise selling. Click to learn tactical tips and how to implement an effective selling process.

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Demand Generation

Demand Generation Software: 19 Tools We Tested

The best demand generation tools to build a successful demand generation engine as recommended by experts.

Gated Vs Ungated Content: the Great Marketing Debate

What's the best marketing strategy- gated vs ungated content? That’s the question a group of B2B marketers strive to answer. Click to read the debate.

12 Best Demand Generation Metrics to Track in 2024

12 Best Demand Generation Metrics to Track in 2025

Tracking demand generation metrics is how SaaS brands ensure revenue success. Here are 12 key metrics & KPIs to monitor this year and beyond!

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Lead Generation

Go-to-market Intelligence: The Future of B2B Sales

Go-to-market intelligence is the future of B2B sales. This guide shares strategies for enhancing your sales initiatives and staying ahead of competitors.

18 Top AI-Powered Email Finder Tools (2025)

Discover the best email finder tools, including the latest AI email finders that verify data, reduce bounces, and surface the most accurate B2B contacts.

B2B Saas Lead Generation: Top Strategies, Tools and Tips

Generate B2B leads & increase revenue with our proven SaaS lead gen strategies. Click to learn everything you need to know about B2B SaaS lead generation.

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All You Need to Know to Succeed as an SDR in France

Moving your SDR team into France? Or you're a new rep working in France? Here's your playbook for successful prospecting in France.

Creating Winning GTM Strategies for the UK Market

Want to know how to create an effective and successful go-to-market strategy for the UK? Hear from UK GTM expert, Michael Hanson.

How to Be a Successful SDR in DACH

Are you going to be an SDR in DACH? Here’s all you need to know to be successful doing outbound in this region, from someone already doing it.

The Ultimate Guide to Video Prospecting in Sales

Set yourself apart from the competition and make your messages memorable with video prospecting. Click to read Cognism's ultimate guide.

How to Successfully Run GTM Strategies in France

Entering new markets is a challenge. But with local knowledge, you get a head start! Read our guide on successfully launching GTM strategies in France.

RevOps vs. Sales Ops: What’s the Difference?

Confused about RevOps and Sales Ops? This guide breaks down the key differences, roles, and how they can work together to achieve business success.

Winning Sales Funnel Stages and Strategy Explained for 2025

Boost sales conversions with a winning sales funnel strategy! Learn how to build a funnel with easy steps, examples and a downloadable template.

27 Sales Podcasts You Need to Add to Your Playlist in 2025

Looking for the best B2B sales podcasts of 2025? We've curated a list that everyone in sales needs to subscribe to. Click to see all 27!

Enterprise Tech Stacks: The Ultimate Guide

Unlock business growth with the right enterprise tech stack. Our comprehensive guide covers tools, technologies, and strategies for maximum efficiency.