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The Cognism Blog

Cognism Connect

Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.

Tips for Startup Sales and How It Differs to Enterprise
Looking for ways to boost your startup sales? Find out everything you need to know and how to transition to enterprise in this guide. Click to read!
Enterprise Sales Cold Calling Script: Prospect Into Enterprise Orgs
Enterprise SDR Katy Mason-Jones gave us the cold calling script she uses to prospect into some of the world's biggest companies. Click to see the script.
8 LinkedIn Messaging Templates for Sales That Get Responses
Looking for LinkedIn messaging templates that really work for B2B sales? Look no further! We're sharing 8 examples and tips for increased conversions.
What Are Hot Leads in Sales? How to Attract & Close Them
Time to turn cold leads into hot leads, and we’ve got just the thing to help you! Click to see 6 ways to attract and close hot sales leads in 2024.
What Are Sales Channels and Which Ones Should You Use?
What are sales channels? Why are they important? Which ones should you use to contact customers? Find out in this ultimate guide.
Ungated Content: Why It Brings in Better Leads
Discover why ungated content wins the ungated vs gated content debate with insights from Cognism’s DG team. Click to uncover a new world of targeted leads!
8 Reasons Why Cold Calling is Important for Sales Success
Learn 8 reasons why cold calling is important in B2B sales today, and how you can turn it into an extremely effective way to drive revenue. Click to read!
The Best Account Based Marketing Template (Ungated)
Need help with your ABM strategy? Download Cognism’s ungated account-based marketing template and boost your targeted account revenue! Click to read.
The Modern Sales Funnel: How to Create & Measure for Conversions
Do traditional sales funnels still work? In this guide, find out how to build a modern sales funnel for more conversions and happier customers.
 

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