The Cognism Blog
Cognism Connect
Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.
Email Deliverability: Tips, Tools & Checklist for Improvement
Email deliverability - what is it, and why is it important? Click to see tips and advice on delivering more emails without any challenges.
What is Predictable Revenue? Guide for Sales Managers
Learn about predictable revenue and its impact on your sales process. This guide offers insights to help sales managers achieve consistent success.
Trigger Marketing: Types, Examples and Strategies for 2026
How can you use trigger marketing effectively to drive more leads and keep customers engaged throughout the buyer journey? Read this guide to find out!
Dark Social Explained: The Hidden Layer of Internet Sharing
What is dark social media, and how does it impact B2B marketing? Discover how it can be used and measured for better engagement & more revenue. Read more!
How to Generate Leads from Facebook: 9 Proven Strategies
Are you stuck on how to generate leads on Facebook? Read this guide to master Facebook lead generation with nine proven strategies!
The Ultimate B2B Marketing Tech Stack Used by Cognism
Alice de Courcy, CMO, has curated a list of the very best Martech tools available right now. Click to see the ultimate B2B marketing tech stack.
Sales
Demand Generation
Outbound
Marketing
Revenue Operations
Featured Main
Email Marketing
Email
Thought Leadership
Date-a-vendor Allbound Playbook: From First Glance to Full Funnel
Unify inbound and outbound with allbound GTM. Align your ICP, enrich with intent signals, and convert prospects into full-funnel pipeline.
9 Best Microsoft Dynamics Integrations for B2B Sales in 2026
Looking to extend Microsoft Dynamics 365? Discover the top integrations for data enrichment, marketing automation, and sales productivity.
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