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The Cognism Blog

Cognism Connect

Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.

Author Blog Page - Images_Daisy Shevlin

Daisy Shevlin

Manager, SEO


Daisy Shevlin is a content marketer and SEO editor. She’s been in the B2B tech space for 6+ years and loves to write about tactical advice from top-performing SDRs.

 

Daisy is also interested in tech stacks and how you can get the best out of AI in sales. When she’s not finding new keywords to target or editing articles, Daisy enjoys horseback riding and going on walks.

Expertise
  • SDR tech stacks
  • AI-powered sales tips
  • Cold calling
  • Cold emailing
  • SLG vs PLG
Education
  • Bath Spa University, Bachelor of Arts (B.A.), Business & Management, Grade: 2:1
  • Chartered Institute of Marketing: Digital Diploma in Professional Marketing

Posts by Daisy Shevlin

 

CSV Enrichment: The Complete Guide On How To Do It
If your list is more like a dusty filing cabinet than a go-to-market engine, CSV enrichment transforms raw contacts into revenue-ready insights.
7 Best B2B Lead Directories for 2026 (Ranked & Reviewed)
Discover a powerful lead directory with verified B2B contacts. Get accurate, compliant data to boost sales and integrate seamlessly with your CRM.
Lead Routing Tools & Software (2026): The Buyer’s Guide
Compare the best lead routing software for B2B. See use cases, decision flows, pitfalls, pricing gotchas, and why data quality is the difference-maker.
Contact Data API: What It Is, How It Works & Getting Started
Learn more about how to access verified B2B contacts with Cognism’s contact data API. Enrich CRM, power prospecting, and stay GDPR-compliant.
10 Account-Based Marketing Tactics for Better Sales in 2026
Click for 10 tactical account-based marketing tactics to target B2B buyers & boost ROI, including personalised content, video marketing & gifting.
7 Best Company & Business Data APIs For Integration
See a list of the top business and company data APIs for refreshed and accurate data to use in your go-to-market strategies.
9 Top Market Intelligence Tools For Marketers & Sales
Expert analysis of top market intelligence platforms. Find the right tool to transform your GTM strategy with verified data and actionable insights.
19 Best AI Sales Agents & Reps For Driving Revenue
Discover the best AI sales agents for improving customer experiences, boosting efficiency, and driving success. Compare features, benefits, and pricing.
LinkedIn Sales Prospecting For Outbound - 11 Step Guide
Follow the 11-step process for sales prospecting on LinkedIn to get replies and book meetings. You can also access expert tips and resources.
 

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