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The Cognism Blog

Cognism Connect

Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.

Posts on sales

10+ Sales Pipeline Management Tools [+Tips]
Try these sales pipeline management tools to close more deals and improve your selling. See which software is best for your teams.
15 Best Lead Capture Software for Revenue Teams in 2026
Discover 15 top-rated lead capture software. Compare detailed features, pricing, and authentic user reviews to find your perfect fit.
WhatsApp for Sales: The Next Outbound Channel?
WhatsApp. Is it going to be the next big channel for outbound in B2B sales? Our sales experts reckon so! Click to find out why.
The Top Cold Calling Success Rates for 2026 Explained
Does cold calling still work? How effective is it in 2025? What are the cold calling success rates? Click to learn the answers to these questions & more.
Find CEOs’ Phone Numbers in Your Target Accounts [Guide]
Call CEOs legally and efficiently with Cognism's phone-verified mobile numbers. It's the best way to source CEO phone numbers in the US, UK and Europe.
How to Find Someone’s Email on LinkedIn for B2B Business
Are you looking for ways to generate B2B leads from LinkedIn? Click to learn the most effective ways to find someone’s email address on LinkedIn.
Prospecting vs Lead Generation: What’s the Difference?
Do you know the difference between prospecting and lead generation? Do you know which would work best for your business? Click to read Cognism's guide.
The Only Cold Calling Script You Need for Software Sales
See Cognism’s software sales cold calling script! Prospect into tech and SaaS companies with a script proven to generate a demo a day.
What Is Cross-Functional Collaboration? Tips and Examples
Unlock your team's potential with cross-functional collaboration! This blog explains its importance and provides actionable tips from Cognism's CMO.
 

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