What is a Marketing Development Representative (MDR)?
Marketing Development Representatives (MDRs) are specialised salespeople. In this blog, find out what an MDR is and how they align sales and marketing.
The Ultimate Marketing Team Structure Explained + Tips
Unlock the secrets to the perfect marketing team structure for winning B2B revenue. Click to read Cognism’s guide!
What is a Sales Qualified Lead (SQL)? Definition and Tips
Unclear about Sales Qualified Leads (SQLs)? In this blog, learn what they are, why they're important, and how to identify and convert them.
Content Marketing for Lead Generation: How to Convert Leads in 2026
How can you use content marketing to generate leads? We’re exploring the types of content & tactics you can use in the new age of marketing. Click to read!
The go-to-market intelligence guide
Go-to-market intelligence is shaping B2B sales. See strategies for sharpening your approach and outpacing competitors in your space.
Evaluating 19 demand-generation tools
Discover demand generation tools that can help drive pipeline. Read our evaluation of 19 tools, and discover features and use cases.
7 LinkedIn AI Tools to Boost Outreach and Engagement in 2026
Transform your LinkedIn strategy with the latest AI tools! Explore a list of tools for improving outreach and driving engagement on the social network.
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