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Sales

The Modern Sales Funnel: How to Create & Measure for Conversions

Do traditional sales funnels still work? In this guide, find out how to build a modern sales funnel for more conversions and happier customers.

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Marketing

Logistics Marketing for C-suite Decision Makers

Sales

How to Generate Leads on LinkedIn: 2024 Ultimate Guide

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Sales

How to Put the ‘Person’ Back Into Outbound Personalisation

Sales

8 LinkedIn Messaging Templates for Sales That Get Responses

Cold Calling

30+ Key B2B Cold Calling Statistics [2024]

Learn the latest trends and insights from cold-calling statistics. We’ve updated the list with fresh stats from 2024 State of the Cold Calling Report.

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Enterprise Sales Cold Calling Script: Prospect Into Enterprise Orgs

Enterprise SDR Katy Mason-Jones gave us the cold calling script she uses to prospect into some of the world's biggest companies. Click to see the script.

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What's the Difference Between Warm Calling Vs Cold Calling?

Warm calling vs hot calling vs cold calling: what's the difference and which tactic brings in more sales leads? Click to read!

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Sales

25 Sales Podcasts You Need to Add to Your Playlist in 2024

Looking for the best B2B sales podcasts of 2024? We've curated a list that everyone in sales needs to subscribe to. Click to see all 25!

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Tips for Startup Sales and How It Differs to Enterprise

Looking for ways to boost your startup sales? Find out everything you need to know and how to transition to enterprise in this guide. Click to read!

Enterprise Sales Cold Calling Script: Prospect Into Enterprise Orgs

Enterprise SDR Katy Mason-Jones gave us the cold calling script she uses to prospect into some of the world's biggest companies. Click to see the script.

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Demand Generation

The Top B2B Marketing Podcasts for 2024

Listen to the best brains in B2B marketing and their hints, tips & hacks. See our list of the top titles, including Revenue Champions, Exit Five and more.

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What is B2B Email Marketing? Tips and Examples for 2024

Learn everything you need to launch successful B2B email marketing campaigns and increase marketing and sales revenue. Click to read Cognism’s guide!

How to Create Unboring B2B Marketing

B2B marketing is a snooze-fest, right? It doesn’t have to be! See our guide on how to create unboring B2B marketing that engages and delights customers.

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Lead Generation

How to Generate Leads on LinkedIn: 2024 Ultimate Guide

In this ultimate guide, we cover LinkedIn lead generation: from optimising your profile to targeting the right leads and measuring success, it's all here.

How to Build an Email List: 9 Winning Tactics

10 Tips to Build an Email List You Must Know

To grow a business, you need contact data. You need email addresses. You need a list. Click to see Cognism's crash course in email list building!

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What Are Hot Leads in Sales? How to Attract & Close Them

Time to turn cold leads into hot leads, and we’ve got just the thing to help you! Click to see 6 ways to attract and close hot sales leads in 2024.

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50% of Outbound Meetings Booked with Cognism Data

Discover how a software development leader uses Cognism’s B2B data to book 50% of meetings and generate €45k of Opportunities. Read the case study now!

How Cloudwerx Built $300k Pipeline in 4 Months with Cognism

Discover how Cloudwerx leveraged Cognism’s data to win $100k in deals and $300k in pipeline growth. Read the case study now!

How Huboo Used Cognism to Generate Over £30M of Pipeline

Explore how Huboo, the eCommerce fulfilment leader, used Cognism’s B2B data to generate £30m+ pipeline. Read the full case study now!

The Compelling Reasons Expert.ai Switched to Cognism

Discover why Expert.ai chose Cognism for enhanced sales efficiency and data accuracy. Read their success story today!

How Precoa Optimised Sales With Cognism’s Diamond Data®

See how Precoa optimises sales, boosts engagement and reaches decision-makers in the funeral industry with Cognism’s Diamond Data®. Read the case study!

10 Company Research Tools To Identify Target Accounts

Don't waste another minute searching online for the best company research tools - this post has gathered them all! Click to see the 10 best solutions.

Buy Business Cell Phone Lists In The US & EMEA

Discover accurate cell phone number lists in NAM, EMEA, and APAC. Check out the best vendors to buy phone lists suited to your needs.

Speed to Lead & Diverting Data Decay: Q3 '23 at Cognism

Achieving speed to lead just got easier. Discover how our customers are maximising their ROI, all thanks to Enriched Cognism data in our quarterly update.

How a Dutch Company Generates 40% of Pipeline With Cognism

A Netherlands-based B2B service, uses Cognism to find global verified emails and generate 40% of their pipeline. Click to read the case study!