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The Cognism Blog

Cognism Connect

Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.

Posts on b2b-data

The Best Apollo.io Alternatives I’ve Tested So Far (2026)
Looking for Apollo.io competitors? We’re comparing Apollo alternatives, their data, features, and pricing, so you can find a tool that suits your needs.
I Tried 10 Lusha Alternatives: Here’s What I’d Recommend in 2026
Looking for a Lusha alternative? Compare pricing, features and reviews of the top alternatives available now. Click to see the list!
Contact Data API: What It Is, How It Works & Getting Started
Learn more about how to access verified B2B contacts with Cognism’s contact data API. Enrich CRM, power prospecting, and stay GDPR-compliant.
11 Reasons Why CRM is the Key to Unlocking Business Growth
Workbooks CEO and CRM expert John Cheney gave us his 11 reasons why CRM is the key to unlocking growth in B2B. Click to read his insights.
7 Best Company & Business Data APIs For Integration
See a list of the top business and company data APIs for refreshed and accurate data to use in your go-to-market strategies.
8 Ways To Use Customer Data To Drive More Sales & Revenue
What is customer data, and how can you collect it? Click to read Cognism’s guide on how to use B2B data for better sales and marketing.
17 Lead Enrichment Tools: List of the Best for 2026
Power your sales team with lead enrichment tools to increase conversions! Click to read the list of the best tools available right now!
6sense ABM Platform: Features, Costs & Best Alternative
Explore the 6sense ABM platform, its features and costs. Discover why Cognism is the smarter alternative for compliant, data-driven ABM campaigns.
Lusha Data: Is It Suitable for EMEA?
Discover how Lusha data compares to Cognism for B2B prospecting. Explore accuracy, GDPR compliance, intent data, and alternatives for EMEA expansion.
 

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