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The Cognism Blog

Cognism Connect

Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.

9 Strategies for Improving Sales Performance
Looking to boost your sales performance? Discover nine strategies designed to drive significant sales improvement and elevate your business results.
12 Sales Triggers to Convert Leads Faster
Are you using sales triggers effectively? Click to learn how to spot potential trigger events and how to use them for more revenue wins!
6 Rules for Shortening the Sales Cycle
Justin Stephenson, Partner at Sandler Training, explains exactly how sales teams can shorten the sales cycle - by following 6 simple rules.
Evaluation Playbook: Consolidating Data Vendors
Discover the benefits of vendor consolidation with our detailed evaluation playbook. Learn how to streamline your vendors and maximise efficiency.
MQL vs SQL: What They Mean and Why They Matter
Confused about MQL vs SQL? Discover their differences, importance, and how they impact your sales funnel in this insightful guide.
9 Proven Strategies for Social Selling on LinkedIn
Master social selling on LinkedIn with 9 tried-and-true strategies. Learn how to connect authentically, drive engagement, and increase your success rate.
Target Market Analysis: Strategies to Reach New Customers
Learn how DaaS powers accurate target market analysis, helping GTM teams enter international markets with focus, compliance, and confidence.
12 Must-Have SDR Tools to Drive More Sales
Discover the essential SDR tools you need for success. We have picked 12 must-have tools that will help drive more sales and increase productivity.
What is B2B Telemarketing and How to Do It?
Dive into B2B telemarketing! Our guide provides insights and tips for devising a winning strategy, improving sales, and forming business relationships.
 

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