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Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling

10 of the Best Voicemail Scripts for Cold Calling in 2025
Need a cold callback after reaching a prospect's voicemail? We’re sharing the best cold calling voicemail script for B2B sales. Click to see them!
Sales

10 of the Best Voicemail Scripts for Cold Calling in 2025
Need a cold callback after reaching a prospect's voicemail? We’re sharing the best cold calling voicemail script for B2B sales. Click to see them!
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation

Date-a-vendor Modelling Playbook: Pairing Data With Targeted Campaigns
Turn data into marketing magic. Learn how to model, segment, and activate audiences across ads, email, and events for real campaign impact.
Lead Generation

Mastering LinkedIn Advertising: Tips and Strategies for 2025
Unlock the full potential of LinkedIn Advertising with expert tips and strategies to boost your B2B marketing results and reach the right audience.
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Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
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Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts on sales

Boosting Connect Rates by 300% With Cognism’s Mobile Data
Nivo, an award-winning secure messaging app for regulated industries, uses Cognism’s mobile data to increase connect rates by 300%. Click to read more!

Generating More Sales Calls With Cognism’s Mobile Data
A renowed sales enablement platform, Allego, uses Cognism’s mobiles to help attain overall target and pipeline quota. Click to read the case study!

Streamlining Revenue Operations With Cognism’s Database
A tech-driven insurance brand, YuLife, uses Cognism’s highly-verified database to streamline revenue operations. Click to read the case study!

Cognism’s Accurate Mobiles Increase Connect Rates by 69%
The number one company fashion brand, Team Sunday, uses Cognism to consistently hit monthly targets and lift SDR confidence! Click to read the case study.

Generating $3 Million of Opportunities in DACH With Cognism
Simpleshow has used Cognism’s B2B data to generate $3 million of opportunities in DACH! Click to read the case study and find out more.

The 5 Things You Need to Do on Every Sales Call
Out of the many ways to approach sales calls, we've picked 5 key things to do on every sales call. Don't just wing it - read the rules our SDRs follow.

Booking Outbound Meetings in APAC With Cognism’s Data
A global SaaS company supplying accounts payable automation software uses Cognism to book outbound meetings in APAC. Click to read the case study!