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Cold Calling
Direct Dials: How to Find Direct Phone Numbers for Sales?
Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.
Sales
How to Create an Effective Sales Incentive Plan
The behaviours you incentivise are the behaviours you get. So how do you build an effective sales incentive plan for your team? Read here!
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Demand Generation
Implementing a Demand Generation-led Paid Strategy
Running a demand generation strategy requires alignment with paid ads to distribute DG content and messaging. Click to read how Cognism is doing this.
Lead Generation
How to Generate Leads from Facebook: 9 Proven Strategies
Are you stuck on how to generate leads on Facebook? Read this guide to master Facebook lead generation with nine proven strategies!
What is a Go to Market Strategy? Guide for Enterprises
This guide, tailored for enterprises, outlines the essentials of a good go-to-market strategy. Learn how to introduce your product to the market.
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The Ultimate Guide to Contact Data Cleansing & CRM Cleaning
Ensure your database is reliable with our guide to contact data cleansing and CRM cleaning. Here are the techniques and tools for up-to-date information.
16 Must-have Go to Market Tools and Software for 2025
Struggling to enter a new market? You might be missing these go to market tools. Click to see the ultimate list for B2B sales and marketing teams!
Date-a-vendor Outbound Playbook: From Cold Outreach to Committed Relationships
Turn cold outreach into pipeline. Learn how to target and personalise outbound across email, phone, ads and more, for connections that actually convert.
How Cognism Powers Sciforma’s Growth in France
Project management software company Sciforma uses Cognism to accelerate growth in France and identify its total addressable market - find out how.
What Is Lead Scoring? Definition, Models, Best Practices
Uncover the secrets of lead scoring. Explore definitions, models, and best practices to streamline your sales funnel and prioritise leads effectively.
9 C-level Executives Email List Providers [2025]
Looking to build C-level executives' email lists in the US, Europe and APAC? Here are the best providers for finding top professionals' email addresses.
