The Cognism Blog
Cognism Connect
Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.
Posts on b2b-data
Data Platform Governance: The B2B Guide to Trusted Data
Discover how data platform governance turns scattered B2B data into trusted, secure, AI-ready assets your teams can use.
Using Real Time Customer Data to Win Revenue
Real time customer data helps B2B sales teams make instant decisions by providing information as soon as it’s available. Click to find out how.
Customer Data Deduplication: Best Methods & Tools
Customer data deduplication improves CRM quality by removing duplicates, enriching records and creating a trusted view of accounts. Click to learn more.
CRM Database: Meaning, Examples and Best Tools
Struggling to manage CRM data effectively? Click to learn how to build, manage and clean a B2B database for your CRM.
14 ZoomInfo Competitors Reviewed: 2026 Findings
ZoomInfo competitors, how do you choose which one is best for your business? Click for a comparison of the best alternatives, including pricing and more.
10 Best Bullhorn Integrations For Recruiters in 2026
Discover the top Bullhorn integrations to streamline recruiting, automate admin, and improve candidate engagement. Here are the best tools.
13 Best Data Quality Software Tools for CRM Teams in 2026
Compare the best data quality software for CRM teams, covering enrichment, cleansing, verification and compliant revenue execution across markets.
Bidstream Intent Data: Why You Should Use Co-Op Data Instead
If you think the answer to your targeting woes is bidstream data, think again. This article explains why and offers bidstream data alternatives.
Reach the right people, faster
Quality, personalised and intelligent data drives smarter prospecting. See the difference for yourself.
