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Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

25+ Must-Know Cold Calling Statistics for B2B Leaders [2024]
30+ Key B2B Cold Calling Statistics [2024]
Learn the latest trends and insights from cold-calling statistics. We’ve updated the list with fresh stats from 2024 State of the Cold Calling Report.
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Enterprise Sales Cold Calling Script: Prospect Into Enterprise Orgs
Enterprise SDR Katy Mason-Jones gave us the cold calling script she uses to prospect into some of the world's biggest companies. Click to see the script.
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What's the Difference Between Warm Calling Vs Cold Calling?
Warm calling vs hot calling vs cold calling: what's the difference and which tactic brings in more sales leads? Click to read!
View all Cold Calling

Sales

24 Sales Podcasts You Need to Add to Your Playlist in 2023
25 Sales Podcasts You Need to Add to Your Playlist in 2024
Looking for the best B2B sales podcasts of 2024? We've curated a list that everyone in sales needs to subscribe to. Click to see all 25!
Tips for Successful Startup Sales and How It Differs to Enterprise_Resource card
Tips for Startup Sales and How It Differs to Enterprise
Looking for ways to boost your startup sales? Find out everything you need to know and how to transition to enterprise in this guide. Click to read!
ultimate-cold-calling-script-enterprise-sales-card-blog
Enterprise Sales Cold Calling Script: Prospect Into Enterprise Orgs
Enterprise SDR Katy Mason-Jones gave us the cold calling script she uses to prospect into some of the world's biggest companies. Click to see the script.
View all Sales

Webinars

Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.

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The Loop Live: Paid Social Strategy and Ad Creative Deep Dive
1:20:07
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Marketers can't rely on outdated tactics!
1:00:01
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Easy Mode Content Strategy: How We Implement it at Cognism
1:08:49

Demand Generation

The Top B2B Marketing Podcasts
The Top B2B Marketing Podcasts for 2024
Listen to the best brains in B2B marketing and their hints, tips & hacks. See our list of the top titles, including Revenue Champions, Exit Five and more.
What is B2B Email Marketing Strategy, Tips and Examples for 2024_Card
What is B2B Email Marketing? Tips and Examples for 2024
Learn everything you need to launch successful B2B email marketing campaigns and increase marketing and sales revenue. Click to read Cognism’s guide!
The Unboring Role Of A B2B Marketer
How to Create Unboring B2B Marketing
B2B marketing is a snooze-fest, right? It doesn’t have to be! See our guide on how to create unboring B2B marketing that engages and delights customers.
View all Demand Generation

Lead Generation

How to Generate Leads on LinkedIn
How to Generate Leads on LinkedIn: 2024 Ultimate Guide
In this ultimate guide, we cover LinkedIn lead generation: from optimising your profile to targeting the right leads and measuring success, it's all here.
How to Build an Email List: 9 Winning Tactics
10 Tips to Build an Email List You Must Know
To grow a business, you need contact data. You need email addresses. You need a list. Click to see Cognism's crash course in email list building!
Hot Leads How to Attract & Close Them in 2022 updated_Pull-through banner copy
What Are Hot Leads in Sales? How to Attract & Close Them
Time to turn cold leads into hot leads, and we’ve got just the thing to help you! Click to see 6 ways to attract and close hot sales leads in 2024.
View all Lead Generation

We're on YouTube

Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.

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What is account-based marketing?
09:50
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LinkedIn Marketing Guide
10:14
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The Blueprint Sales Workshop
59:21

Check out our Podcasts

Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.

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Posts by Joe Barron

Joe Barron is Cognism's Content Manager. He joined the company in 2018. He is passionate about translating expert insights into actionable content.
5 Best Sales Emails That Get Responses
We've studied the data from our own sales cadences and we’ve identified our five best sales emails. Click to see the templates and our commentary.
What Do CEOs Want From Marketing?
Marketers! Do you know what your CEO wants from you? If you're looking for insights, then read this blog. Featuring quotes from a host of B2B SaaS CEOs!
Why Cold Calling is Killing Your Mojo (and How to Get It Back)
Your calls aren't being answered. You don't know what to say. You keep getting rejected. You've lost your cold calling mojo! Read this blog to get it back.
The Ultimate CEO Cold Calling Script: Book Meetings With CEOs
SDRs! Get the cold calling script that Cognism uses to book meetings with enterprise CEOs. Featuring advice from Ryan Reisert, Josh Braun and more.
Cognism Ranked in Latka's 500 Fastest Growing Saas Companies
Where was Cognism ranked in this year's Latka500? Click to find out Cognism's place on the list of the fastest-growing global SaaS companies.
Cognism Kicks Off 2022 Securing $87.5 Million Investment
Cognism raises $87.5M Series C funding, with plans to solidify European leader position and accelerate growth in the US. Click to read the press release.
Achieving £410k ROI in One Year With Cognism’s Premium Data
SalesDRIIVN are a sales enablement firm. They achieved £410k ROI in one year with Cognism’s premium. Click to read their case study in detail!
Closed 5 Deals in 6 Months With Cognism’s Premium Data
Accountancy Cloud is an award-winning accountancy firm. They closed 5 deals in 6 months with Cognism. Click to see the case study.
Why Wavestone Chose Cognism to Fill Their Contact Data Gaps
Wavestone is a global management consulting firm. They chose Cognism’s sales intelligence tools to fill their contact data gaps and enable them to scale.

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