Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
![Find CEOs’ Phone Numbers in Your Target Accounts [Guide]](https://www.cognism.com/hubfs/b2b-mobile-numbers-cognisms-guide%20-card-blog-1.png)
Find CEOs’ Phone Numbers in Your Target Accounts [Guide]
Call CEOs legally and efficiently with Cognism's phone-verified mobile numbers. It's the best way to source CEO phone numbers in the US, UK and Europe.
Sales

How to Identify Risky Sales Deals and Improve Pipeline
When it comes to evaluating sales deals, extensive deal inspection is the secret to an efficient sales process. Read this article to find out more.

Webinar
Real world examples from live cold calls.
Live coaching and training from Morgan and Dave.
Demand Generation

The Ultimate Guide to eBook Marketing: Revised Strategies for 2024
eBooks are an important part of many B2B marketers’ strategies. But we’re thinking about them all wrong. Click to read Cognism’s updated eBook philosophy.
Lead Generation
![Lead Generation for IT & Technology Companies [12 Strategies]](https://www.cognism.com/hubfs/Lead-Generation-Strategies-for-Tech-Companies.png)
Lead Generation for IT & Technology Companies [12 Strategies]
Lead generation for IT, technology and software companies requires strategies to guarantee fast growth. Learn how to generate leads for your SaaS company.
Explore other resources
Show me
All
All
Books & Reports
Campaign
Checklists & Templates
Newsletters
Podcasts
Video
Webinars
Workflows
resources about
All
All
ABM
AE
B2B marketing
B2B sales
Cadences
Cold calling
Compliance
Content marketing
Demand generation
Go-to-market
Lead generation
Marketing operations
Operations
Outbound sales
Paid marketing
Revenue operations
Sales enablement
Sales operations
SDR
SEO
with
Posts by Joe Barron
Joe Barron is Cognism's Content Manager. He joined the company in 2018. He is passionate about translating expert insights into actionable content.

What is Sales Enablement? The Ultimate Guide
Sales enablement is what sets high-performing sales teams apart. Find out what it is and how to implement it in this ultimate guide.

Can You Still Cold Call Under GDPR?
The GDPR isn’t here to ban B2B cold calling. Instead, it aims to make it more responsible, which is good news for us all. Click to find out more.

The Ultimate Guide to the B2B Buyer’s Journey
Find out everything you need to know about the B2B buyer’s journey – what it is, how it works, and how you can use it to improve sales efficiency.

What is a Quality Lead? Definition and How to Measure
Learn about how to identify quality leads, including their defining characteristics, how lead scoring works, and how you can generate better leads.

How to Identify and Solve B2B Customer Pain Points
Pain points! Every B2B customer has them. Here's a list of the most common - plus Cognism's tips for solving them. Click to see our guide.

Cognism Hires New CFO and Appoints Pete Daffern as Chair of the Board
Cognism hires Jennifer Grunebaum as its new CFO. In tandem, Pete Daffern has been appointed Chair of the Board. Click to read the press release.

The Pod: the B2B Sales Team of the Future
Some say it’s the sales team structure of the future - and Cognism has been experimenting with it! Click for a deep dive into the sales pod.