Skip to content

Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

Find CEOs’ Phone Numbers in Your Target Accounts [Guide]
Find CEOs’ Phone Numbers in Your Target Accounts [Guide]
Call CEOs legally and efficiently with Cognism's phone-verified mobile numbers. It's the best way to source CEO phone numbers in the US, UK and Europe.
cold-calling- success-rates-seo-resource-card
The Top Cold Calling Success Rates for 2023 Explained
Does cold calling still work? How effective is it in 2023? What are the cold calling success rates? Click to discover the answers to these questions & more
Can You Still Cold Call Under GDPR?
Can You Still Cold Call Under GDPR?
The GDPR isn’t here to ban B2B cold calling. Instead, it aims to make it more responsible, which is good news for us all. Click to find out more.

Sales

How To Identify Risky Sales Deals and Improve Pipeline_Card
How to Identify Risky Sales Deals and Improve Pipeline
When it comes to evaluating sales deals, extensive deal inspection is the secret to an efficient sales process. Read this article to find out more.
Clearbit alternatives list
9 Clearbit Competitors & Best Alternatives [2023]
Looking for Clearbit competitors? We’re comparing Clearbit alternatives, their data, features, and pricings, so you can find a provider that suits your needs.
1205440034103406.I267UPkqkFdm4ylUEQzc_height640-1
How Plandek Streamlines Prospecting with Cognism’s Chrome Extension
Plandek transforms prospecting from a marketing and sales perspective with Cognism's Chrome Extension and WebApp.
Cold Calling Live Episode 4 pullthrough

Webinar

Real world examples from live cold calls.

Live coaching and training from Morgan and Dave.

Demand Generation

The Ultimate Guide to eBook Marketing: Revised Strategies for 2024
The Ultimate Guide to eBook Marketing: Revised Strategies for 2024
eBooks are an important part of many B2B marketers’ strategies. But we’re thinking about them all wrong. Click to read Cognism’s updated eBook philosophy.
How to Plan and Execute the Perfect Marketing Experiment
How to Plan and Execute the Perfect Marketing Experiment
The best way to see if your marketing idea works is to try it! Read this blog to find out how to plan and execute the perfect marketing experiment.
Demand generation vs lead generation
Demand Generation vs Lead Generation: The Main Difference
Learn the main differences between demand generation vs lead generation and how to implement both strategies to achieve the best marketing results.

Lead Generation

Lead Generation for IT & Technology Companies [12 Strategies]
Lead Generation for IT & Technology Companies [12 Strategies]
Lead generation for IT, technology and software companies requires strategies to guarantee fast growth. Learn how to generate leads for your SaaS company.
How to Build an Email List: 9 Winning Tactics
How to Build an Email List: 9 Winning Tactics
To grow a business, you need contact data. You need email addresses. You need a list. Click to see Cognism's crash course in email list building!
Lead Automation: How It Grows Your Sales and Marketing Funnel
Lead Automation: How It Grows Your Sales and Marketing Funnel
Ever wondered how to make lead generation more efficient? The secret is sales lead automation. This article will tell you everything you need to know.

Explore other resources

Show me
All
All
Books & Reports
Campaign
Checklists & Templates
Newsletters
Podcasts
Video
Webinars
Workflows
resources about
All
All
ABM
AE
B2B marketing
B2B sales
Cadences
Cold calling
Compliance
Content marketing
Demand generation
Go-to-market
Lead generation
Marketing operations
Operations
Outbound sales
Paid marketing
Revenue operations
Sales enablement
Sales operations
SDR
SEO
with
Go

Posts by Joe Barron

Joe Barron is Cognism's Content Manager. He joined the company in 2018. He is passionate about translating expert insights into actionable content.

What is Sales Enablement? The Ultimate Guide
Sales enablement is what sets high-performing sales teams apart. Find out what it is and how to implement it in this ultimate guide.
Can You Still Cold Call Under GDPR?
The GDPR isn’t here to ban B2B cold calling. Instead, it aims to make it more responsible, which is good news for us all. Click to find out more.
The Ultimate Guide to the B2B Buyer’s Journey
Find out everything you need to know about the B2B buyer’s journey – what it is, how it works, and how you can use it to improve sales efficiency.
What is a Quality Lead? Definition and How to Measure
Learn about how to identify quality leads, including their defining characteristics, how lead scoring works, and how you can generate better leads.
How to Identify and Solve B2B Customer Pain Points
Pain points! Every B2B customer has them. Here's a list of the most common - plus Cognism's tips for solving them. Click to see our guide.
Cognism Hires New CFO and Appoints Pete Daffern as Chair of the Board
Cognism hires Jennifer Grunebaum as its new CFO. In tandem, Pete Daffern has been appointed Chair of the Board. Click to read the press release.
The Pod: the B2B Sales Team of the Future
Some say it’s the sales team structure of the future - and Cognism has been experimenting with it! Click for a deep dive into the sales pod.
The Ultimate Guide to Software Sales Demos That Close Deals
In this blog, we’re sharing our top software sales demo tips that’ll help you negotiate with prospects and close deals like a champ.
How to Build a B2B Sales Lead List
Your sales lead list is your ticket to success, if you get it right. Here’s how to build a list that powers your B2B sales machine.

Get actionable advice to your inbox every single week