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The Cognism Blog

Cognism Connect

Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.

Using Real Time Customer Data to Win Revenue
Real time customer data helps B2B sales teams make instant decisions by providing information as soon as it’s available. Click to find out how.
Customer Data Deduplication: Best Methods & Tools
Customer data deduplication improves CRM quality by removing duplicates, enriching records and creating a trusted view of accounts. Click to learn more.
CRM Database: Meaning, Examples and Best Tools
Struggling to manage CRM data effectively? Click to learn how to build, manage and clean a B2B database for your CRM.
14 ZoomInfo Competitors Reviewed: 2026 Findings
ZoomInfo competitors, how do you choose which one is best for your business? Click for a comparison of the best alternatives, including pricing and more.
13 Best Data Enrichment Tools for Reliable CRMs [2026]
This guide compares 13 best data enrichment tools and explains why accurate, compliant B2B data is critical for scalable revenue growth.
10 Best Bullhorn Integrations For Recruiters in 2026
Discover the top Bullhorn integrations to streamline recruiting, automate admin, and improve candidate engagement. Here are the best tools.
13 Best Data Quality Software Tools for CRM Teams in 2026
Compare the best data quality software for CRM teams, covering enrichment, cleansing, verification and compliant revenue execution across markets.
Bidstream Intent Data: Why You Should Use Co-Op Data Instead
If you think the answer to your targeting woes is bidstream data, think again. This article explains why and offers bidstream data alternatives.
Data Hygiene: Checklist & Best Practices For a Clean CRM
Tired of dirty data wrecking your pipeline? Here's the solution. Ensure your team always has fresh, quality B2B data with these data hygiene steps & tips.
 

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