Cognism | Blog | Connect | Marketing (24)

Sales

Date-a-vendor Evaluation Playbook #5: 'We Need Better EMEA Data'

Evaluate data vendors for EMEA with confidence - get accurate, compliant, and campaign-ready contacts across key European markets.

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Sales

Date-a-vendor Evaluation Playbook #3: 'We Need Data Volume & Quality!'

Sales

Date-a-vendor Evaluation Playbook #1: 'We Need More Volume!'

Back to Basics, AI Search & More: Q2&3 '24 at Cognism

Sales

The +1 Every Salesperson Needs: Q1 '25 at Cognism

Demand Generation

How to Build Successful GTM Strategies for the DACH Market

Cold Calling

The Only Cold Calling Script You Need for SaaS Sales

57% of decision-makers in SaaS like to be contacted by phone. Click to see a cold calling script for SaaS sales that actually works.

Cold Call Lists: How to Build & Where to Buy Them?

The right cold call list is your ticket to sales success. Should you buy a cold call list or create one? Click to see Cognism's guide.

What is a Sales Development Representative (SDR)?

Interested in a career as a Sales Development Representative (SDR)? Find out what it takes to excel in this role and how SDRs contribute to sales.

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Sales

Stress in Sales? Combat It With 10 Actionable Tips

Tackle stress in sales with confidence! Learn 10 effective strategies to reduce stress and improve your well-being in the sales industry.

How to Boost Sales Productivity: 9 Top Strategies

Looking to enhance your sales team's efficiency? Our expert guide shares 9 top strategies for boosting sales productivity and generating more revenue.

9 Habits of Highly Successful Sales Representatives

Want to excel in B2B sales? Explore these nine habits that the most successful sales representatives incorporate into their daily routines.

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Demand Generation

Date-a-vendor Modelling Playbook: Pairing Data With Targeted Campaigns

Turn data into marketing magic. Learn how to model, segment, and activate audiences across ads, email, and events for real campaign impact.

Date-a-vendor Evaluation Playbook #5: 'We Need Better EMEA Data'

Evaluate data vendors for EMEA with confidence - get accurate, compliant, and campaign-ready contacts across key European markets.

Date-a-vendor Evaluation Playbook #4: 'We Need to Consolidate Vendors'

Tired of juggling data vendors? This playbook helps RevOps and Marketing leaders evaluate when and how to consolidate providers.

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Lead Generation

Resource card-LinkedIn advertising uncovered_resource

Mastering LinkedIn Advertising: Tips and Strategies for 2025

Unlock the full potential of LinkedIn Advertising with expert tips and strategies to boost your B2B marketing results and reach the right audience.

LinkedIn Lead Generation: Advanced Strategies for 2025

How can you generate leads on LinkedIn? It’s easy with this guide. Click to see 10 advanced strategies to boost your sales pipeline!

How to Build a B2B Sales Lead List

Your sales lead list is your ticket to success, if you get it right. Here’s how to build a list that powers your B2B sales machine.

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Supercharging Market Research With Cognism's B2B Data

Find out how Cognism's all-in-one prospecting solution and B2B lead generation delivered success to Fuller Research Group. Click to read their case study!

Engaging With Thousands of Global IT Leads With Cognism

Dennis Publishing is an award-winning UK media group. Find out how they used Cognism to find and engage with IT leads across the UK, USA and Europe.

How Hornetsecurity Engaged With 100k Prospects With Cognism

Presenting a new case study from one of Cognism's valued customers - Hornetsecurity, the leading email cloud security service. Click to find out more.

How Project36 partnered with Cognism to improve their B2B data and find senior-level prospects

We are pleased to launch a new case study from one of our valued partners - Project36, the global B2B marketing agency. Click to find out more.

How to Use Content to Close Deals: 5 Top Tips

We interviewed Tom Bangay, Director of Content at Juro. He gave us his top five content marketing tips for speeding up the sales cycle and closing deals.

How Launch Academy Grew Their Business With Cognism's Data

A new case study from one of Cognism's valued customers - Launch Academy, Canada’s leading tech incubator. Click to find out how Cognism helped them grow.

How Newable Built a GDPR-compliant Database With Cognism

We are pleased to launch a new case study from one of our valued customers - Newable, the diversified financial services company. Click for more.

6 Steps for Getting Started With ABM

Many organisations are reaping big rewards from account-based marketing (ABM). Here’s how you can join them. Click to view our ABM blog.

Increasing Engagement Rates by 104% With Cognism

Sales Confidence is Europe's #1 Community for SaaS leaders. They used Cognism to generate leads and increase engagement rates. Click to see the case study.