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Cold Calling
The Ultimate Cold Calling Script for CFOs
Cold calling CFOs can be daunting. But nobody expects you to be a finance expert. You just need a tailored script. Find out more in this article.
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Sales
Four-Day Week Trials: Could it Work for Sales?
Revolutionary trials are taking place to test a four-day working week - but could it work for sales organisations? Click to here from our sales experts.
Demand Generation
How to Use Humour in B2B Marketing
At first, humour and B2B marketing may not appear connected. But, it's the opposite. Find out why using humour is important, with insights from our team.
Lead Generation
The problem with eblasts
Eblasts are standardised emails sent to lists of recipients with no personalisation, and they're exactly as boring as they sound. We break it down here.
Four-Day Week Trials: Could it Work for Sales?
Revolutionary trials are taking place to test a four-day working week - but could it work for sales organisations? Click to here from our sales experts.
Prioritising Growth in Startups
Growth is arguably the most important goal for any startup. Without growth, the new business is likely to fail. Click to read how to prioritise growth.
Risky Business: Giving CMOs Permission to Fail
To be on the cutting edge, you need to be different. To be different, you need to take some risks. Click to read more on why CMOs need permission to fail.
The Ultimate Cold Calling Script for Revenue Operations
Worried about what to say when cold calling targets in revenue operations? Never fear, the ultimate cold calling script for RevOps is here.
Leading Sales Through a Recession With Ryan Reisert
Leading a sales organisation is difficult enough without throwing a recession into the mix. Click to read Ryan Reisert's advice for sales leaders.
Where Are B2B Marketing Leaders Investing Their Budget?
Click to read where three B2B marketing leaders are choosing to invest their marketing budgets and the trends they're expecting to emerge.
The Ultimate Cold Calling Script for CROs
Not sure what to say when cold calling CROs? We have you covered. Click to read the ultimate cold calling script when outreaching to CROs.
