Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
30+ Key B2B Cold Calling Statistics [2024]
Learn the latest trends and insights from cold-calling statistics. We’ve updated the list with fresh stats from 2024 State of the Cold Calling Report.
Sales
Finding Efficiency in Every Workflow: Q1 '24 at Cognism
Existing workflows turn into operational efficiencies with this quarter's update - dive into the latest from Cognism product in our Q1 recap.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
The Top B2B Marketing Podcasts for 2024
Listen to the best brains in B2B marketing and their hints, tips & hacks. See our list of the top titles, including Revenue Champions, Exit Five and more.
Lead Generation
Prospecting vs Lead Generation: What’s the Difference?
Do you know the difference between prospecting and lead generation? Do you know which would work best for your business? Click to read Cognism's guide.
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
Explore other resources
Show me
All
All
Books & Reports
Campaign
Checklists & Templates
Newsletters
Podcasts
Video
Webinars
Workflows
resources about
All
All
ABM
AE
B2B marketing
B2B sales
Cadences
Cold calling
Compliance
Content marketing
Demand generation
Go-to-market
Lead generation
Marketing operations
Operations
Outbound sales
Paid marketing
Playbook
Revenue operations
Sales enablement
Sales operations
SDR
SEO
with
Posts by Rebecca Cope Thompson
Rebecca Cope Thompson is a Demand Generation Content Executive at Cognism. She excels in crafting compelling and engaging RevOps content.
How Data Can Help Revenue Operators Govern the GTM Motion
Data-driven decision-making replaces guesswork with facts. This is critical when optimising your GTM motion and revenue growth. Click to find out how!
What Is Data Hygiene and Why Is It Important?
Data hygiene updates and strengthens the accuracy of your data. This reduces errors and enhances GTM strategies and customer experiences. Check out how.