Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling

20 Examples of Common Sales Objections With Responses (2024)
Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.
Sales

20 Examples of Common Sales Objections With Responses (2024)
Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation

EU Expansion: How to Effectively Expand into European Regions
Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively
Lead Generation

How to Generate Leads from Facebook: 9 Proven Strategies
Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!
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Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
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Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts by Dan Peacock
Dan Peacock is a Senior Content Executive at Cognism. He's keeping his finger on the pulse of sales strategy and tactics.

How to Generate Leads from Facebook: 9 Proven Strategies
Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!

LinkedIn Prospecting: Top Tips for Effective Outreach
Become a master of LinkedIn prospecting! Supercharge your B2B outreach with our top tips. Click to read Cognism’s guide to LinkedIn selling.

How to Manage a Sales Team: 12 Strategies That Drive Results
How to manage a sales team? Master the art and science with our 12 game-changing strategies. Start your leadership journey now!

15 Best Buyer Intent Data Providers [2024]
Beat the competition with the best intent data providers in B2B. Click to see Cognism's list and reach prospects ready to buy today!

MQL vs SQL: Unpacking Differences and Driving Growth
Delve deeper into distinctions between MQL vs SQL to unearth insights and fuel business growth. Click to understand their role in marketing and sales.

How to Build a B2B Sales Team: The Ultimate Guide
Discover how to build a B2B sales team with insights from Cognism leaders. Explore the blueprint for B2B sales success!

11 Insider Secrets for Time Management in Sales
Unlock the secrets of time management in sales from Cognism veterans. Click to transform your sales approach now!