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The Cognism Blog

Cognism Connect

Expert insights for sales, marketing and revenue teams. The latest trends and content for the B2B industry, powered by Cognism.

Posts by Dan Peacock

Dan Peacock is a Senior Content Executive at Cognism. He's keeping his finger on the pulse of sales strategy and tactics.

B2B Marketing for Technology Companies: 10 Strategies for 2026
How do you market a B2B technology company? What's best practice for marketers this year? Look no further - read our top 10 strategies!
Sales Leadership: The 8 Most Important Qualities
Want to excel in sales leadership? Learn the qualities of a good sales team leader from industry experts. Dive into our blog now!
Former Customer Cadence: Re-engage With Churned Customers
Presenting Cognism's cadence for re-engaging with former customers! Click to see the cadence - including call script, email and LinkedIn message templates.
How to Generate Leads from Facebook: 9 Proven Strategies
Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!
How to Manage a Sales Team: 12 Strategies That Drive Results
How to manage a sales team? Master the art and science with our 12 game-changing strategies. Start your leadership journey now!
Customer Adoption: The Process, Benefits and Key Metrics
The customer adoption process is a broad topic. In this article, we break it down and outline strategies to improve your customer adoption rate.
Inspiring Sales Teams: 84 Motivational Sales Quotes
Fuel your sales success with these 84 motivational sales quotes. Inspire your sales team and elevate your sales game today. Click to see the quotes!
Multithreading in Sales: The 7-Step Formula for Success
Multi threading in sales involves developing relationships with multiple decision-makers in a business. Discover more with our 7-step formula.
How to Hire SDRs: a Sales Leader’s Guide
You need a great process in place to hire SDRs. We’ve outlined the best way to build a sales team. Click to read our hiring framework.
 

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