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Cold Calling
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Cold Calling Scripts: Hub of the Best Templates for 2025
Click for a hub of the best B2B sales cold calling scripts! Cold call confidently using Cognism’s tried & proven templates, plus tips to create your own.
Sales

Buy Business Leads: 19 Ultimate SaaS Tools & Websites to Try
Want to buy business leads online for your business but are unsure where or how to get them? We’ve compiled a list of the top places selling leads.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation

SaaS Marketing Funnel Fixes: Boost Conversions at Every Stage
Discover common SaaS marketing funnel mistakes and learn how to fix them to boost conversions, improve lead quality, and scale your growth efficiently.
Lead Generation

Buy Business Leads: 19 Ultimate SaaS Tools & Websites to Try
Want to buy business leads online for your business but are unsure where or how to get them? We’ve compiled a list of the top places selling leads.
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts by Dan Peacock
Dan Peacock is a Senior Content Executive at Cognism. He's keeping his finger on the pulse of sales strategy and tactics.

15 Best Buyer Intent Data Providers [2025]
Beat the competition with the best intent data providers in B2B. Click to see Cognism's list and reach prospects ready to buy today!

B2B Marketing for Technology Companies: 10 Strategies for 2025
How do you market a B2B technology company? What's best practice for marketers this year? Look no further - read our top 10 strategies!

11 Insider Secrets for Time Management in Sales
Unlock the secrets of time management in sales from Cognism veterans. Click to transform your sales approach now!

Sales Leadership: The 8 Most Important Qualities
Want to excel in sales leadership? Learn the qualities of a good sales team leader from industry experts. Dive into our blog now!

How to Use LinkedIn for Sales Prospecting and Booking Meetings
Follow the 9-step process for sales prospecting on LinkedIn to supercharge and automate your outreach. Access expert tips and resources.

Why You Need GDPR Compliant Data for Sales
How do you ensure GDPR compliance without sacrificing sales effectiveness? Read our guide on using GDPR compliant data for sales.

Former Customer Cadence: Re-engage With Churned Customers
Presenting Cognism's cadence for re-engaging with former customers! Click to see the cadence - including call script, email and LinkedIn message templates.