Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
The Truth About Where AI Will And Won’t Replace Sales Reps
Will sales be replaced by AI? A question that’s been asked a lot over the past two years. We dig into where AI can (and can’t) outperform human sellers.
Sales
What Is A Go-To-Market (GTM) Engineer? Role + Business Impact
GTM engineers are vital for business expansion. Understand their role, necessary skills, and the significant impact they have on growth initiatives.
Demand Generation
How SMBs Can Run Enterprise-Level ABM on a Lean Budget
ABM is often seen as an activity reserved for enterprises, but SMBs can still benefit from ABM strategies. Learn how SMBs can do ABM!
Lead Generation
What Is Lead Generation? Top Strategies for Scaling Teams
A complete guide to lead generation. Learn the process, strategies and tools revenue teams use to build pipeline and drive growth.
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Posts on data
How to Build a Scalable Data Strategy for International GTM
Learn how to build a scalable, compliant data strategy for international expansion. Discover how DaaS supports global GTM success.
The Best B2B Email List Providers for 2026
What B2B email list provider is right for your business? Click to compare the best on the market. Includes updated feature comparisons, pricing and more.
Evaluation Playbook: How To Choose An EMEA B2B Data Provider
Evaluate data vendors for EMEA with confidence - get accurate, compliant, and campaign-ready contacts across key European markets.
Evaluation Playbook: Evaluating Data Vendors for Quality & Coverage
This evaluation playbook helps RevOps and Marketing leaders assess B2B data vendors based on their ability to support multi-channel precision.
Evaluation Playbook: How To Evaluate Data Vendors For Quality
This playbook takes you step-by-step through how to evaluate data providers when looking for the best data quality.
Evaluation Playbook: How To Choose A Data Provider For Volume
Looking for a data provider with scale? This playbook helps teams evaluate vendors based on volume, without sacrificing quality.
The Best B2B Email List Providers for 2026
What B2B email list provider is right for your business? Click to compare the best on the market. Includes updated feature comparisons, pricing and more.