Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
![UserEvidence Case study](https://www.cognism.com/hubfs/UserEvidence%20Case%20study%20graphics_resource%20card.png)
UserEvidence Boosts Cold Calling Pipeline 33% With Cognism
UserEvidence’s reasons for switching to Cognism: more email data, better email data and a great user interface. For more info, read our case study.
Sales
![LinkedIn Voice Messaging: The Complete Guide for B2B Sales Reps-resource card](https://www.cognism.com/hubfs/CONTENT_23_BLOG%20GRAPHICS_KATE_LI%20Voice%20Notes_resource%20card.png)
How to Stand Out in Sales With LinkedIn Voice Messaging
Elevate your sales game with LinkedIn voice messaging. Find out how to use your voice to connect with prospects and stand out from the crowd.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
![How to Pivot From Lead Gen to Demand Gen: a CMO's Guide](https://www.cognism.com/hubfs/pivot-lead-gen-demand-gen-card.png)
How to Pivot From Lead Gen to Demand Gen: a CMO's Guide
Find out how Cognism pivoted from lead generation to demand generation with amazing results! Click to read insights from our CMO, Alice de Courcy.
Lead Generation
![Resource card-Email finder tools_Resource card](https://www.cognism.com/hubfs/Resource%20card-Email%20finder%20tools_Resource%20card.png)
18 Top Email Finder Tools to Export B2B Email Addresses (2024)
Find professional B2B email addresses in seconds with this list of the best email finding tools on the market. Click to see reviews, features and pricing!
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts by Dan Peacock
Dan Peacock is a Senior Content Executive at Cognism. He's keeping his finger on the pulse of sales strategy and tactics.
![](https://www.cognism.com/hubfs/Onboarding%20SDRs_Resource%20card.png)
8 Proven Strategies for Successful SDR Onboarding
Unlock the 8 secrets to successful SDR onboarding, from setting KPIs to career progression. Find out how to ramp up faster and improve performance.
![](https://www.cognism.com/hubfs/21%20Best%20Sales%20Qualification%20Questions_Resource%20card.png)
21 Best Sales Qualification Questions
Learn the best sales qualification questions to improve your B2B sales process and effectively qualify leads. Click to see our list.
![](https://www.cognism.com/hubfs/sales-leadership-card.png)
Sales Leadership: How to Ace Your First 90 Days
How can you prepare for a new sales leadership position, establish quick wins and plan for long-term success? Read our guide and get our checklist!
![](https://www.cognism.com/hubfs/4%20tried%20and%20tested%20SDR%20competition%20ideas%20to%20skyrocket%20your%20MB%20rate_Resource%20card%20(1).png)
12 Winning Sales Competition Ideas to Inspire Your Team
Discover 12 inspiring sales competition ideas for SDRs, AEs and teams. Read this blog for detailed strategies and their unique benefits.
![](https://www.cognism.com/hubfs/Demand%20Generation%20Examples%20%20-%208%20Tactics%20That%20Actually%20Work_Resource%20card.png)
Demand Generation Examples: 8 Tactics That Actually Work
Create demand for your product or service with 8 demand generation tactics that actually work. This blog post includes examples of each tactic.
![](https://www.cognism.com/hubfs/6%20tips%20for%20motivating%20your%20outbound%20prospecting%20team_Resource%20card.png)
Motivating Your Sales Team: 9 Proven Strategies
A motivated sales team is essential for success. We’ve clearly outlined how to motivate sales teams - click to read our framework.
![](https://www.cognism.com/hubfs/A%20sales%20leader%E2%80%99s%20guide%20to%20hiring%20exceptional%20SDRs_Card.png)
How to Hire SDRs: a Sales Leader’s Guide
You need a great process in place to hire SDRs. We’ve outlined the best way to build a sales team. Click to read our hiring framework.