Cognism vs Lead411

Where do Cognism and Lead411 get their data?

According to the Lead411 Privacy Policy, the tool collects personal information from the following sources:

• Information customers provide, e.g. registration, subscriptions, and social media engagement. 
• Automatically collected information, e.g. website cookies, web beacons, and session-replay technologies.
• Third-party sources such as service providers, advertising partners, or companies that provide personal information to supplement what Lead411 already knows about Users and Consumers.

Regarding verification, Lead411 claims to triple verify its data via a proprietary algorithm, AI technology, and a human data verification team for a 96% average deliverability rate. However, this rate only concerns human-verified emails (when a real human opens the email).

Cognism gathers data via its proprietary sources and fills in the gaps from third-party data providers, publicly available sources, manual research and strategic partnerships. 

Machine learning processes check millions of data points daily, and a team of researchers verifies the data. This ensures accuracy and compliance, and the stringent verification process applies to Cognism’s entire database.

However, Cognism takes data verification to the next level through its exclusive data asset, Diamond Data®.

Diamond Data® comprises phone-verified mobile numbers that make it 3x more likely you’ll connect with your ideal customer. The team phone verifies mobile numbers and includes contacts specifically requested by customers leveraging the Diamonds-on-Demand® service.

Diamond Data® allows sales teams to connect with 87% of prospecting lists. Companies are seeing a 54% increase in mobile coverage, and ROI is increasing due to 70% of outbound meetings booked from Cognism mobiles. 

Here’s how Cognism mobile phone numbers differ from standard mobile numbers. 👇