Skip to content

Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

What to do on a sales call?
The 5 Things You Need to Do on Every Sales Call
Out of the many ways to approach sales calls, we've picked 5 key things to do on every sales call. Don't just wing it - read the rules our SDRs follow.
Death of the office landline_Resource card
Death of the Office Landline
Are office landlines a thing of the past? And if so, is it harder to get hold of crucial B2B decision makers? Click to read Ryan Reisert's insights.
How To Refine Your Cold Calling Process
How To Refine Your Cold Calling Process
Practice makes perfect when it comes to cold calling. Kevin Hopp said it also comes down to knowing the quality of the dials. Read more in this article.


What Do Sales Leaders Want From Marketing_Resource card-2
What Do Sales Leaders Want From Marketing?
Ever wondered what sales leaders want from their company marketing team? Click to read exactly what these experts need and want from marketing.
Accelerating Your Sales Career With Aaron Ross and Ryan Reisert_Resource card
Accelerating Your Sales Career With Aaron Ross and Ryan Reisert
Want to be successful in sales? Learn from the greats! Click to read Aaron Ross and Ryan Reisert's advice for accelerating your sales career.
How to hire and train outbound teams for scalable success_Resource card
How to Hire and Train Outbound Teams for Scalable Success
Hiring and onboarding can be the make or break thing for sales leaders scaling outbound teams. Read more insights from sales leaders in this article.
Cold Calling Live Episode 4 pullthrough


Real world examples from live cold calls.

Live coaching and training from Morgan and Dave.

Demand Generation

The Top B2B Marketing Podcasts
The Top B2B Marketing Podcasts for 2023
Listen to the best brains in B2B marketing and their hints, tips & hacks. See our list of the top titles, including Revenue Champions, Exit Five and more.
6 B2B Marketing Trends for 2023 + Takeaways
6 Key B2B Marketing Trends and Predictions for 2023
B2B success starts with following the trends. Click to see 6 key B2B marketing trends a range of experts predict will make a big impact in 2023!
Leading marketing through a recession with Alice_Resource card copy
Leading Marketing Through a Recession with Alice de Courcy
Leading a marketing organisation is difficult enough without throwing a recession into the mix. Read Alice de Courcy's advice for fellow marketing leaders.

Lead Generation

How to Generate Sales Leads for Your Business?
Learn how to generate more leads for your business in 9 proven ways. We're including expert tips to increase conversions and get more satisfied customers!
The Problem With Gated Content Campaigns
The Problem With Gated Content Campaigns
An email address for some quality content. The perfect transaction! Does giving away contact details mean they have intent to buy? Let’s explore…
The Unboring Role Of A B2B Marketer
The Unboring Role Of A B2B Marketer
B2B marketing is a snooze fest, right? It doesn’t have to be! Free marketers from boring lead gen tasks and let them bring *unboring* to B2B.

Explore other resources

Show me
Books & Reports
Checklists & Templates
resources about
B2B marketing
B2B sales
Cold calling
Content marketing
Demand generation
Lead generation
Marketing operations
Outbound sales
Paid marketing
Revenue operations
Sales enablement
Sales operations

Posts on webinar

6 Things Every B2B Cold Caller Must Do
Ring ring! Your phone is buzzing. On the end of the line are 3 top B2B cold callers, with 6 tips to help make your calls more successful. Click here!
Growth Across Borders: How Not to Be a Naive Tourist
Learn how intent data can help you tackle new market launches more confidently with Alice de Courcy (Cognism), Charles Crnoevich, and Matt Gower (Bombora).
Speed to Lead: How to Book Record Meetings From Webinars
Our US team had a record-breaking sales day from webinar leads. We’re sharing the formula on how you can do the same. Read on to learn how.
Revenue Marketing: What Do Top Marketers Measure and Why?
Find out the marketing metrics you need to track and why with this recap on Cognism’s revenue marketing webinar. Click to see six key takeaways.
Real Live Cold Calling
Bungee jumping or live cold calling with an audience - what’s more terrifying? Get the tips and tricks you need to take the fear out of your cold calls.
Intent Data: Why It's Essential for B2B Sales
Get the lowdown on intent data and how it relates to B2B sales. Featuring some top takeaways from our intent data partners Bombora.
Webinar Recap: the Evolving Role of RevOps
Find out how to align sales and marketing for more revenue with this recap on Cognism’s RevOps webinar. Click to see 5 key takeaways on RevOps.
Everything You’ve Ever Wondered About B2B Compliance - Answered!
Confused by B2B Data compliance? Find the answers to your most pressing questions from the experts. Click for answers to your compliance questions.
Webinar Recap: Cold Calling - The Next Generation of Outbound
Find out how to take your cold calling to the next level with this recap on Cognism’s B2B outbound webinar. Click to see 5 key takeaways on cold calling.

Get actionable advice to your inbox every single week