Cognism | Blog | Connect

Demand Generation

EU Expansion: How to Effectively Expand into European Regions

Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively

Featured this month

Demand Generation

15 B2B Marketing Trends and Predictions for 2024

Demand Generation

Beyond Awareness: Crafting Memorable B2B Marketing

Sales

Speed to Lead & Diverting Data Decay: Q3 '23 at Cognism

Revenue Operations

How Data and Revenue Operations Can Empower Sales Teams

Cold Calling

examples-of-common-sales-objections-and-responses-seo-resource-card

20 Examples of Common Sales Objections With Responses (2024)

Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.

What is Sales Development Representative's (SDR) Role?

Learn all about sales development representative job and career path from Cognism's SDRs. Read on for the best advice on hiring and training reps!

Cold calling vs warm calling SEO page_Resource card

What's the Difference Between Warm Calling Vs Cold Calling?

Warm calling vs hot calling vs cold calling: what's the difference and which tactic brings in more sales leads? Click to read!

View all Cold Calling

Sales

20 Examples of Common Sales Objections With Responses (2024)

Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.

What is Sales Development Representative's (SDR) Role?

Learn all about sales development representative job and career path from Cognism's SDRs. Read on for the best advice on hiring and training reps!

EBO.ai case study graphics_resource card

Why EBO.ai Chose Cognism as Its EMEA Data Provider

Explore how EBO.ai, a health tech virtual agent provider, used Cognism data to double meetings booked and streamline prospecting. Read the case study now!

View all Sales

Demand Generation

EU Expansion: How to Effectively Expand into European Regions

Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively

15 B2B Marketing Trends and Predictions for 2024

What will happen in B2B marketing in 2024? We asked a host of B2B leaders and experts for their thoughts, and they gave us 15 trends and predictions.

Beyond Awareness: Crafting Memorable B2B Marketing

Marketing is only effective if it's memorable. But with so much competition - that's a challenge. Click to read how to create memorable B2B marketing.

View all Demand Generation

Lead Generation

How to Generate Leads from Facebook: 9 Proven Strategies

Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!

How Much Does Lead Generation Cost? [+How to Optimise It]

Learn to calculate and optimise lead generation cost and compare it with the average cost per lead in your industry. Click to find out how.

What Are Sales Qualified Leads and How to Find Them?

What Is Sales Qualified Lead (SQL)? [+15 Tips to Find Them]

Define sales qualified leads and learn the best practices to identify them from sales experts to level-up your SQL qualification process.

View all Lead Generation

How to Build a Sales Cadence: Examples, Best Practices and Tools

In this blog, we’re diving headfirst into the art of building a sales cadence that converts, giving you best practices, examples, tips and more.

14 Cold Email Templates for Better Sales in 2024

Generate more sales leads with these 14 ready-made cold email templates! Plus, learn all our tips and tricks for creating your own winning sales cadences.

B2B Prospecting Cadence: Book Meetings With Leads in 30 Days

Cognism's SDRs use a 30-day sales cadence to engage and convert B2B leads. Click to view our record-breaking cadence, including top tips and templates.

Former Customer Cadence: Re-engage With Churned Customers

Presenting Cognism's cadence for re-engaging with former customers! Click to see the cadence - including call script, email and LinkedIn message templates.

Closed-lost Opps Cadence: Re-engage With Your Lost Leads

There are some real opportunities in your closed-lost deals, and with this cadence, you can re-engage with those lost leads! Click to get the cadence.

No-show Cadence: Re-engage With Leads Who Missed Meetings

What should you do when a prospect doesn't show up for a meeting? It's simple - re-engage with them! Click to get Cognism's 90-day no-show cadence.

Dialler Heavy Cadence: Book Meetings on the Phone in 15 Days

If you're an SDR who likes to hit the phone, Cognism's dialler heavy cadence is for you! Includes tips, touchpoints and templates. Click to see it!

Speed to Lead: How to Book Record Meetings From Webinars

Our US team had a record-breaking sales day from webinar leads. We’re sharing the formula on how you can do the same. Read on to learn how.