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Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

Pain Point Discovery: 5 Essential Questions to Ask Your Prospects
Pain Point Discovery: 5 Essential Questions to Ask Your Prospects
In B2B cold calling, discovering your prospects' pain is all about the questions you ask. Click to read Cognism's 5 essential discovery questions!
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5 Phone Numbers List Providers In The US & Europe
Discover 98% accurate cell phone number lists in NAM, EMEA, and APAC. Check out the best vendors to buy phone lists suited for your needs.
C-suite Selling: 7 Tips to Win Over Decision-makers
C-suite Selling: 7 Tips to Win Over Decision-makers
C-suite selling - tough, but not impossible! Click here for 7 proven tactics that will help you win over top-level execs and close more deals.
View all Cold Calling

Sales

What is a sales funnel
What is a Sales Funnel? And how to build one for 2023.
Boost sales conversions with a strategic sales funnel! Click to learn how to build sales funnel stages for 2023 with examples and a downloadable template.
The Importance of the Qualitative Mindset in Sales_Card
The Importance of the Qualitative Mindset in Sales
Sellers need to focus on leads that’ll convert in order to build quality pipeline. This requires a mindset shift from quantity to quality. Find out more.
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12 Winning Sales Competition Ideas to Inspire Your Team
Discover 12 inspiring sales competition ideas for SDRs, AEs and teams. Read this blog for detailed strategies and their unique benefits.
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Cold Calling Live Episode 4 pullthrough

Webinar

Real world examples from live cold calls.

Live coaching and training from Morgan and Dave.

Demand Generation

Demand Generation Examples: 8 Tactics That Actually Work
Demand Generation Examples: 8 Tactics That Actually Work
Create demand for your product or service with 8 demand generation tactics that actually work. This blog post includes examples of each tactic.
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Content Strategy: The Easy Mode Framework
Restricted by content formats, producing weekly blogs and struggling for what to say? Revolutionise your content strategy with the Easy Mode framework.
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Performance Marketing: All You Need to Know to Reach the Modern Buyer
Performance marketing is constantly evolving, meaning marketers need to be testing new tactics! Here's some insider tips for how to reach the modern buyer.
View all Demand Generation

Lead Generation

What is a sales funnel
What is a Sales Funnel? And how to build one for 2023.
Boost sales conversions with a strategic sales funnel! Click to learn how to build sales funnel stages for 2023 with examples and a downloadable template.
The-difference-between-a-prospect-and-a-lead-card-blog
What's the Difference Between a Lead vs a Prospect?
What's a lead, and what's a prospect? Find out the difference in our quick guide & learn how to use each to create more sales opportunities. Click to read!
What is lead conversion rate and how do you calculate it?
What is Lead Conversion Rate and How Do You Calculate It?
Learn what lead conversion rate is and how to calculate it. Read Cognism's comprehensive guide, including definitions and the conversion rate formula.
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Posts by Emma Sands

Emma Sands is a Customer Marketing Manager at Cognism. She is a strategic marketer with a focus on customer retention and advocacy.
Accelerating Sales Efficiency with Cognism’s Diamond Data®
Henderson Scott, the global talent partner for digital professionals, uses Cognism’s Diamond Data® to accelerate lead generation. Click to read more!
Why Certifaction Chose Cognism as its Main DACH Data Provider
Switzerland-based start-up Certifaction chose Cognism as its DACH data provider, gaining 300 leads in its first few weeks. Click to read the case study!
Slalom Generates $400k of Opportunities With Cognism
Slalom, the leading global technology consultancy, uses Cognism to ramp up outbound prospecting and streamline revenue operations. Click to read more!
Achieving Up To 60% Open Rates With Cognism’s Emails
Tharsus, the leading UK advanced manufacturer, uses Cognism’s verified email addresses to achieve up to 60% open rates. Click to read more!
Holistic AI Doubles Connect Rates with Cognism’s Mobile Numbers
Holistic AI, the esteemed AI risk management software, uses Cognism to double connect rates and book more meetings. Click to read more!
Cognism Earns 35 Badges in G2’s Spring 2023 Report
Cognism receives 35 badges in G2's Spring 2023 Awards and is nominated as the leader in 7 categories. Read the full press release here.
How Moonhub Saw ROI in Three Months of Using Cognism
Moonhub, the ultimate VR training solution, saw ROI in three months of using Cognism. Click to read more!
Reducing Prospecting Time With Cognism's Salesforce Integration
London-based creative communications agency, Frank, Bright & Abel, uses Cognism’s Salesforce integration to cut prospecting time. Click to read more!
StoreForce See ROI from Cognism with 41% Positive Reply Rate
StoreForce, a Retail Operations management tool built by retailers for retailers, gains ROI from Cognism’s accurate email addresses. Click to read more!

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