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Sales

GTM AI: How Cognism Uses AI to Accelerate Go-to-market Motions

How are GTM teams implementing AI? Click to read how our marketing, sales and RevOps teams are using AI in their daily workflows.

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Marketing

How to Expand Your US Business in the UK: 11 Best Strategies

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Sales

Expanding Your Business Into Europe: Cognism’s Mistakes & Successes

Revenue Operations

Creating A Data-Driven Strategy: Optimising Your GTM Motion

Marketing

15 B2B Marketing Trends and Predictions for 2024

Cold Calling

How to Stay Motivated While Cold Calling: 7 Tips and Tricks

Cold calling can be daunting, but staying motivated is key! Discover 7 essential tips and tricks to boost your confidence and drive success in your calls.

Sales Call Prep: 6 Things to Do Before Every Cold Call

6 Tips to Win at Sales Call Planning

Cold calling is a vital part of a salesperson’s toolkit. But how do you prepare? And how do you do it well? Click for Cognism’s sales call prep tips!

The Ultimate Guide to Discovery Calls: 8 Tips and Best Practices

The Ultimate Guide to Discovery Calls: Tips and Best Practices

Click for a step-by-step guide to an impactful discovery call! Featuring 8 top tips, best practices, questions to ask and things to avoid.

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Sales

A Sales Follow Up Guide That Increases Your Conversions

Close more deals and build stronger relationships with our sales follow-up guide! Contains actionable techniques and perfect timing tips.

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SDR Manager: A Week in the Life

Step into a week in the life of an SDR Manager. Click to read how Cognism’s own sales leaders manage their team and time in this informative article.

15+ Best B2B Leads Database Providers to Try in 2024

In need of a reliable B2B leads database? Look no further! Discover the best providers to help you generate high-quality leads and drive sales this year.

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Demand Generation

B2B Influencers: How to Work With Them to Build a Media Machine

The Ultimate Guide to Working With B2B Influencers

You've heard of influencers in B2C, but are you using them in your B2B marketing? Click to read how you can utilise B2B influencers for demand generation.

How Can Marketing Support Sales? (Without Just Taking Orders)POV1 blog_Resource card

How Can Marketing Help Sales? (Without Taking Orders)

B2B buying behaviour has changed, which means marketers are going to need to change to keep up. How can marketers support sales in this new world?

SDR Personal Branding: Tips to Build Your Brand in 2024

The latest tool in an SDRs toolkit? A personal brand! Click to read how salespeople can build a personal brand to benefit their performance.

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Lead Generation

15+ Best B2B Leads Database Providers to Try in 2024

In need of a reliable B2B leads database? Look no further! Discover the best providers to help you generate high-quality leads and drive sales this year.

11 B2B Data Enrichment Tools [+How to Choose]

With data enrichment tools, you can update incorrect or incomplete fields to generate more revenue. Click to compare the best B2B data enrichment software!

How to Build a B2B Sales Lead List

Your sales lead list is your ticket to success, if you get it right. Here’s how to build a list that powers your B2B sales machine.

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Accelerating Sales Efficiency with Cognism’s Diamond Data®

Henderson Scott, the global talent partner for digital professionals, uses Cognism’s Diamond Data® to accelerate lead generation. Click to read more!

DACH Data Provider: Why Certifaction Chose Cognism

Switzerland-based start-up Certifaction chose Cognism as its DACH data provider, gaining 300 leads in its first few weeks. Click to read the case study!

Slalom Generates $400k of Opportunities With Cognism

Slalom, the leading global technology consultancy, uses Cognism to ramp up outbound prospecting and streamline revenue operations. Click to read more!

Achieving Up To 60% Open Rates With Cognism’s Emails

Tharsus, the leading UK advanced manufacturer, uses Cognism’s verified email addresses to achieve up to 60% open rates. Click to read more!

Holistic AI Doubles Connect Rates With Cognism’s Mobile Data

Holistic AI, the esteemed AI risk management software, uses Cognism to double connect rates and book more meetings. Click to read more!

Cognism Earns 35 Badges in G2’s Spring 2023 Report

Cognism receives 35 badges in G2's Spring 2023 Awards and is nominated as the leader in 7 categories. Read the full press release here.

How Moonhub Saw ROI in Three Months of Using Cognism

Moonhub, the ultimate VR training solution, saw ROI in three months of using Cognism. Click to read more!

How Cognism's Salesforce Integration Saves Prospecting Time

London-based creative communications agency, Frank, Bright & Abel, uses Cognism’s Salesforce integration to cut prospecting time. Click to read more!

StoreForce See ROI from Cognism with 41% Positive Reply Rate

StoreForce, a Retail Operations management tool built by retailers for retailers, gains ROI from Cognism’s accurate email addresses. Click to read more!