Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
![Find CEOs’ Phone Numbers in Your Target Accounts [Guide]](https://www.cognism.com/hubfs/b2b-mobile-numbers-cognisms-guide%20-card-blog-1.png)
Find CEOs’ Phone Numbers in Your Target Accounts [Guide]
Call CEOs legally and efficiently with Cognism's phone-verified mobile numbers. It's the best way to source CEO phone numbers in the US, UK and Europe.
Sales

How to Identify Risky Sales Deals and Improve Pipeline
When it comes to evaluating sales deals, extensive deal inspection is the secret to an efficient sales process. Read this article to find out more.

Webinar
Real world examples from live cold calls.
Live coaching and training from Morgan and Dave.
Demand Generation

The Ultimate Guide to eBook Marketing: Revised Strategies for 2024
eBooks are an important part of many B2B marketers’ strategies. But we’re thinking about them all wrong. Click to read Cognism’s updated eBook philosophy.
Lead Generation
![Lead Generation for IT & Technology Companies [12 Strategies]](https://www.cognism.com/hubfs/Lead-Generation-Strategies-for-Tech-Companies.png)
Lead Generation for IT & Technology Companies [12 Strategies]
Lead generation for IT, technology and software companies requires strategies to guarantee fast growth. Learn how to generate leads for your SaaS company.
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Posts by Kate Lismore
Kate is a content editor and writer covering all things B2B marketing and sales. Her main focus is improving readability across Cognism's blogs.

Cognism's Guide to B2B Data Compliance in 2023
Data compliance might not be the coolest topic! But it’s a vital component in any successful B2B company. Read on for tips from the Cognism team.
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How to Get More Women Into Sales
The lack of women in sales is an ongoing issue. What needs to change and how? Find out in this blog, featuring insights from Cognism's sales and HR teams.

Real Live Cold Calling
Want to improve your sales skills? Get tips and tricks from Cognism's Cold Calling Live sessions! Click for advice on discovery, objections and more.

LinkedIn Voice Messaging: The Complete Guide for B2B Sales Reps
LinkedIn voice messaging should be part of every SDR's outreach toolkit! Keep reading for Enterprise SDR Alex Knight’s voice note do’s and don’ts.

How to Build Category-winning Demand Marketing
Building category-winning demand marketing isn't easy! Read on for insights on building a content machine and bringing your ICP into your value loop.

Sales Admin: the Unsung Hero of Closing Deals
Admin might not be the coolest part of sales… but it's undoubtedly the unsung hero of closing deals. Keep reading for tips from Cognism's sales superstars!

10 Things Every New SDR Must Do
Starting a new sales role can be a daunting prospect. Don't worry! Keep reading for Cognism's 10 tips for new SDRs.