How Cognism pricing works
Pricing is shaped around how your team works.
Our sales prospecting product is offered in two packages; Standard and Pro - designed for different levels of targeting, scale, and visibility.
CRM Enrichment and Data-as-a-Service are priced based on your setup, usage, and delivery requirements.
Explore the options below, then speak to our team to align on the right structure and pricing for your business.
“Overall, more than 40% of the outbound pipeline we generated last year came from Cognism prospecting.”
Sales prospecting
Two packages designed around your prospecting workflows, using a per-user subscription and credits model.
For teams that need reliable data and core prospecting workflows
Talk to salesFor teams that prioritise precision, efficiency, and performance at scale.
Talk to salesAdditional products
Add-on
CRM Enrichment
Keep your CRM usable, not just populated.
Available as a standalone product or add-on, CRM Enrichment is priced on a subscription plus credits model, based on the size of your database and how you choose to enrich it.
Designed for teams responsible for data quality, it helps you:
- Identify where your CRM is incomplete or outdated
- Enrich priority records with accurate contact data
- Keep key contacts up to date as people move roles or companies
So your CRM stays reliable enough to support segmentation, routing, and outbound — without constant manual clean-up.
Add-on
Data-as-a-Service
Cognism data, delivered where you need it.
Available via API or bulk delivery, Data-as-a-Service is priced based on how data is delivered, the volume required, and the fields selected.
Designed for teams embedding data into their own systems, it helps you:
- Deliver data into internal tools and workflows
- Power enrichment and routing processes
- Access Cognism data outside the platform
So your teams can use Cognism data where it’s needed.
Trusted by high-growth revenue teams
Pricing FAQs
Cognism pricing is tailored based on the product you need, your team setup and how you plan to use the platform.
Sales Prospecting is offered in Standard and Pro packages. CRM Enrichment and Data-as-a-Service are priced based on subscription structure, usage and delivery requirements.
Standard is designed for teams that need reliable contact and company data for day-to-day prospecting.
Pro is designed for teams that need more advanced targeting, better prioritisation and stronger visibility into prospecting performance. It includes features such as intent data, on-demand mobile verification and enhanced dashboards.
Standard is usually the right fit for teams that need a strong prospecting foundation and core workflow coverage.
Pro is typically a better fit for teams with more advanced targeting needs, more complex workflows or a stronger focus on efficiency and performance at scale.
Cognism uses a credits model where one credit is used each time a contact record is revealed.
Once a contact has been redeemed, your team can continue using that record throughout the contract. A credit is only used again if that contact changes jobs.
Yes. CRM Enrichment can be purchased as a standalone product or as an add-on to your existing Cognism setup.
Data-as-a-Service pricing depends on how you want data delivered, the volume you need and the types of data fields required. Speak to our team for pricing tailored to your use case.
Verified mobile numbers are phone-verified contact numbers designed to help sales teams connect with the right decision-makers more reliably. This helps improve connect rates and make outreach more efficient.
On-demand mobile verification is a premium feature designed to enhance the accuracy and effectiveness of your outreach efforts. It allows users to select high-priority prospects and submit them for advanced verification through Cognism's verification engine. This process ensures that the contact information, particularly mobile numbers, is accurate and up-to-date, facilitating more successful connections.
Intent data shows when companies are actively researching topics related to your solution. This helps teams prioritise accounts that may be in-market and time outreach more effectively.
Cognism uses Bombora's Company Surge® data to pinpoint accounts currently researching topics related to your offerings. Administrators can select up to 12 intent topics from a library of over 11,000 options.
Trusted by high-growth revenue teams
Get a personalised quote for your team
Speak to a Cognism expert to find the right setup and pricing for your team - if helpful, we can also walk you through the platform.