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COGNISM WORKFLOWS

Your marketing team
has a webinar in need of
registrations & event attendance

The team

  • Is following a lead-generation strategy
  • Uses webinars to generate marketing-qualified leads for your sales team

See the workflow step-by-step

What you'll need

  • Relevant business email addresses.
  • Quick, on-demand access to companies and prospects that match your ideal customer profile.
  • Contact-level, firmographic, and technographic filters to find the right company and decision-maker.

What you'll do 

  • Build a list using Cognism.
  • Build a webinar invitation email & assets.
  • Upload your target list to an email automation tool (e.g. SendGrid).
  • Launch the campaign.

How you'll do it 

Who used it & real-life benefits

For us, it’s not a numbers game. It’s talking to the right people at the right time and solving their data challenges. As marketers, we measure the success of our outreach based on the quality of leads generated. Cognism has played an integral role in this endeavour.
PeerNova
Navid Jafari, VP of Marketing & Communications
12-15%
open rates, with little to no bounce rates
Read Full Case Study

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View All Workflows

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Your use case

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Pricing

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